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Kanye West

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After Ties Were Severed, Ye And Adidas Have Reached A Settlement

After a period of separation, Kanye West and adidas have reached an agreement settling all legal disputes. As previously reported by AFROTECH™ , Ye’s partnership with the retailer began back in 2013. According to The New York Times, he secured one of the most lucrative deals ever for a non-athlete. By 2016, the rapper signed a new contract that significantly boosted earnings for the Yeezy brand. That same year, West shared that his shoes were selling out within minutes, moving 40,000 pairs at a time, Forbes notes . The partnership ultimately generated $2 billion in annual revenue for adidas by 2022, according to The Washington Post. Bloomberg reported that Yeezy made up half of adidas’ total profits before they went their separate ways, highlighting the partnership’s success. This achievement helped West reach unicorn status, though he lost it after ties were severed following his antisemitic comments in 2022. “ Adidas does not tolerate antisemitism or any form of hate speech. Ye’s...

Oct 31, 2024

Ye And Kim Kardashian Scaled Clothing Companies To Become Billion-Dollar Empires, Now North West Looks To Start Her Own

North West plans to start her own empire, following in the footsteps of her parents. Her Parents’ Empire Kim Kardashian: North was born into fame as the daughter of Kim Kardashian and Ye, formerly Kanye West, on June 15, 2013, in Los Angeles, CA, though the couple is now divorced. Kardashian shot to stardom following the success of the reality television show, “Keeping Up With The Kardashians,” which aired in 2007 and ran for 20 seasons on E!. By 2016, Kardashian was the highest-paid reality television star, ringing in $51 million annually and boasting millions of followers across Twitter, Facebook, and Instagram at the time, TIME reports. As the show was nearing its end, it was reported by Parade she was earning as much as $4.5 million per season. Kardashian was able to continue her success beyond her time on screen, expanding into business with ventures that included KKW Beauty, which she shut down in 2021 after selling 20% to Coty for $200 million the year prior, according to...

Oct 14, 2024

Donna Summer’s Estate Reaches 'Global Settlement' With Kanye West For Possibly Using An AI-Generated Version Of 'I Feel Love' In His Song

A resolution has been reached for a song that was removed from Kanye West’s “Vultures 1” album. Per Rolling Stone, “Good (Don’t Die)” had been pulled from streaming platforms Spotify and Apple as it allegedly infringed on the rights of Donna Summer. Her estate claimed the song was created through a “blatant theft” of her single “I Feel Love” and had filed a copyright infringement lawsuit in February 2024. “In the face of this rejection, defendants arrogantly and unilaterally decided they would simply steal ‘I Feel Love’ and use it without permission,” the lawsuit said, according to Rolling Stone. The outlet also stated: “The filing accused the songwriters of re-recording ‘almost verbatim’ the most ‘memorable portions’ of Summer’s song, using the material as the hook for their own song, and releasing their infringing track ‘knowing they had tried and failed to secure legal permission.’” Furthermore, the official Donna Summer account had shared in its Instagram Story on Feb. 10 that...

May 16, 2024

Kanye West Claims He Lost $8B From Adidas — However, The Rapper Says He's ‘Still Going To Get That Money Back’

Kanye West is convinced he will recover his losses from the severed Adidas partnership. As AFROTECH™ previously told you, the apparel giant severed its ties with the rapper and record producer in 2022 due to antisemitic remarks West made at the time. As a result, Adidas paused the production of all Yeezy-branded products and froze payments to West and his companies. “Adidas does not tolerate antisemitism and any other sort of hate speech. Ye’s recent comments and actions have been unacceptable, hateful, and dangerous, and they violate the company’s values of diversity and inclusion, mutual respect, and fairness,” the company declared in a press release . “After a thorough review, the company has taken the decision to terminate the partnership with Ye immediately, end production of Yeezy branded products, and stop all payments to Ye and his companies. Adidas will stop the Adidas Yeezy business with immediate effect.” In May 2023, Adidas softened its posture, announcing the company...

Mar 19, 2024

Adidas Slashes Losses By Over $300M After Yeezy Merchandise Sales

Once again, Adidas has proven to benefit from the popularity of Yeezy.

Oct 18, 2023

Adidas Profited Nearly $437M In Revenue From Yeezy Merchandise In Q2

Yeezy’s departure from Adidas isn’t slowing down Kanye West’s success with the company.

Aug 3, 2023

Ye Could Cash In From Skims' $4B Valuation Thanks To His 5% Stake In The Lucrative Shapewear Brand

Ye, formerly known as Kanye West, might be cashing in thanks to a milestone one of Kim Kardashian’s lucrative businesses has reached.

Jul 26, 2023

Kanye West Reportedly Made Over $25M From Adidas' First Release Of Unsold Yeezy Products

Even though Kanye West’s partnership with Adidas is over, he is still reaping the benefits.

Jun 5, 2023

Judge Rules Against Adidas' Request To Re-Freeze $75M In Kanye West's Yeezy Brand Assets

A court case involving Kanye West has taken a significant turn in his favor.

May 31, 2023

Kanye West Once Claimed He Ended Up With $53M In Debt After Funding His Own Fashion Venture

Certain artists produce music that serves as markers in time and culture. Artists like Whitney Houston, Michael Jackson, Jay-Z, and many others have hits that will take people to a specific memory and help define moments. Although his actions may sometimes overshadow his music, Kanye West can be added to that list of artists. West is a Chicago native that entered the music scene, writing and producing music for major artists. He would go on to establish a solo career that had mainstream success with songs like “Flashing Lights,” “Gold Digger,” and “Good Life.” Throughout his career, the 45-year-old has earned several Grammy Awards with four Billboard number-one hits and 20 top-ten hits on the charts. And this success was based on a formula West had in mind for changing the hip-hop landscape. His creativity was beyond limits, even from the start of his career. “Pop music has a lot of instrumentation, and I brought that to hip-hop,” West explained in a 2004 Complex interview. “I want...

May 25, 2023

Adidas Will Sell Existing YEEZY Products Since It Was 'The Preferred Option Among All Organizations And Stakeholders'

Adidas has officially set plans in motion to get rid of some of its remaining YEEZY merchandise.

May 19, 2023

Adidas Plans To Sell A Portion Of The Estimated $1.3B Worth Of Yeezy Merchandise Sitting In Storage

Adidas has made a decision regarding one part of the turmoil that came with severing ties with Kanye West.

May 12, 2023

Adidas CEO Says Dropping Kanye West's Yeezy Is 'Hurting Us,' And North American Sales Are Down 20%

Is Adidas in its comeback season? It’s a bit hard to say with the CEO forecasting a “bumpy year with disappointing numbers” ahead.

May 8, 2023

John Legend Reflects On Signing With G.O.O.D. Music — 'My Career Wouldn’t Be Where It Is Without That'

To fully appreciate where you are, you have to accept where you come from.

Mar 22, 2023