Shaquille O’Neal is already making major calls over at Reebok with the NIL signing of Louisiana State University basketball star Angel Reese.
Oct 17, 2023
His name is Shaquille O’Neal, but that doesn’t mean he’s just opening his wallet whenever his children ask for money. Instead, O’Neal practices what he says is “respectable nepotism” to ensure they have advantages when working toward success.
Aug 21, 2023
Business just keeps on booming for Shaquille O’Neal. One of the NBA legend’s numerous ventures is being the co-owner of Big Chicken. In April 2022, it was announced that the restaurant franchise was set to bring 50 new locations to Texas in cities including Houston, Dallas, San Antonio, and Austin, as previously reported by AfroTech.
Jun 26, 2023
Some years ago, superstar Shaquille O’Neal walked away from a $40 million shoe deal with Reebok. Today, the affordable shoe line he developed instead sells roughly a million sneakers a month.
Jun 22, 2023
The NBA has experienced many shifts affecting how the game is played. One of those shifts is the visible absence of “big men.” Now more in tune with faster and more agile playing, the league was once filled with what some considered “true centers” regarding their overall size. And NBA legend Shaquille O’Neal was a part of that coveted group. O’Neal entered the NBA as the No. 1 draft pick to the Orlando Magic in 1992, according to the NBA website. Coming from a successful collegiate career at LSU, the 7’1″ center quickly made a presence for himself as a star player for the Magic. “Shaq put the Orlando Magic on the map – not just in the state of Florida or in the United States; he was this global phenomenon,’’ said Fox Sports Florida announcer and former Orlando Magic employee David Steele. “When we traveled, it was like a traveling rock show. Everybody wanted to see Shaq.’’ Throughout his basketball career, he played on six teams. However, O’Neal’s most notable on-court contributions...
Jun 7, 2023
Shaquille O’Neal has no issues with lending a helping hand.
May 23, 2023
Shaquille O’Neal looks like he’s not going down without a fight in his crypto legal battle.
May 11, 2023
There is a race to take control of BET. In the latest update, it’s rumored that 50 Cent, Shaquille O’Neal, and Kenya Barris are interested in purchasing stakes in the company.
May 8, 2023
There has been an update on Shaquille O’Neal’s involvement in the FTX lawsuit.
Apr 18, 2023
Over the years, Shaquille O’Neal has reigned as one of the most successful basketball stars turned entrepreneurs. As the business mogul has been consistently making moves, he found guidance along the way from one of the most well-known entrepreneurs.
Dec 12, 2022
Years ago, Shaquille O’Neal made the decision to know his worth and add tax, ultimately leading him to the NBA team that would help to solidify his legacy as one of the greatest players of all time.
Nov 29, 2022
Shaquille O’Neal doesn’t play about his business. Plus, it also appears that he doesn’t play about his name either, as he recently had some words for Kanye West.
Nov 4, 2022
Shaquille O’Neal considered purchasing the Phoenix Suns — that was until he saw a multi-billionaire in the mix.
Sep 29, 2022
Shaquille O’ Neal is known for a good storytime, and one of his latest stories follows the motto of “When one person eats, we all eat.”
Sep 14, 2022
One cultural staple in Black culture is the pride the community takes in their names. There is power and authority in a name, from the generational classics to the unique identifiers that cause one to shine bright in any environment. The late rap legend DMX confirms this truth in his 1999 classic, “What They Really Want.” The power of a name becomes more robust with a rise in influence and celebrity. As these things increase, so does the ability to monetize one’s likeness. NBA legend Shaquille O’Neal knows this truth firsthand. In 2015, Authentic Brands Group (ABG) acquired the rights to manage the former Los Angeles Laker’s name in merchandise and endorsements.
Aug 12, 2022