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Drake Enlists The Help Of A Climate-Conscious Startup To Manage His Carbon Footprint

When he’s not in the studio making music, Drake is off making green choices with companies like Aspiration, who are working to make the planet a more sustainable place. According to a press release, the “Certified Lover Boy” rapper recently teamed up with the climate-conscious startup — self-described as the global leader in “sustainability as a service” products — for a partnership to track his carbon footprint on his travels and other events as part of its reforestation program. Through the startup’s sustainability services, Drake will be able to calculate, reduce and offset his carbon footprint to measure its estimated climate impact. “It’s exciting to partner with a company that’s found an easy way to offer everyone the ability to reduce their carbon footprint,” Drake said in a press statement. “Aspiration’s innovative approach to combating climate change is really inspiring and I hope together we can help to motivate and create awareness.” As an eco-conscious company,...

Njera Perkins

Jul 1, 2021