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Snoop Dogg is a marketing machine. The rapper, who is also a serial entrepreneur and the owner and CEO of Death Row Records, kept himself busy over the summer as the torchbearer and NBC Special Correspondent during the 2024 Paris Olympic Games. Snoop Dogg’s screen time included travel with the U.S. men’s basketball team, which concluded with a segment about the team’s synergy in conversation with sports commentator Mike Tirico. He also shared some viral moments, including a swim lesson with 28-time Olympic medalist Michael Phelps and his attendance at the gymnastics qualifying round, which sparked a dance moment with Simone Biles and Jordan Chiles. Speaking of his appointment he told The Associated Press, “This opportunity was nothing but a chance for me to show the world what it’s supposed to look like when you put the right person in the right environment.” It appears NBC Sports’ coverage of the 2024 Paris Summer Olympics has led to a significant boost for its parent company,...
There is very little that’s as encouraging as family and friends’ support, and Keisha Caine Bishop has been a shining example regarding her son Noah Lyles during the 2024 Paris Olympics. While Lyles may be at the center of many of the conversations, Bishop was a decorated athlete in her own right. Lyles’ parents, Kevin Lyles and Bishop, met at Seton Hall University during the 1990s. According to People, both were accomplished track and field athletes in college. As a student, Bishop studied political science and Spanish. Keisha Caine Bishop’s Track Record According to her 2018 Hall of Fame induction bio, Bishop was a standout athlete for the Seton Hall Pirates, earning All-American honors nine times. She contributed to two NCAA national titles as a member of the 4×400 relay teams and played a key role in winning the 4×400 relay at the 1994 Championship of America at the Penn Relays – University of Pennsylvania. Bishop was also part of two BIG EAST Championship-winning teams and was...
Thanks to her mother’s advice, track-and-field athlete and Olympic gold medalist Masai Russell felt comfortable taking on NIL opportunities. In 2021, college athletes were permitted to profit from their name, image, and likeness for the first time due to an NCAA rule change, the New York Times reports. Russell, a University of Kentucky student-athlete at the time, was in disbelief. She recently expressed that it had been the status quo for athletes not to receive compensation. “When I was able to see that NIL was an opportunity that I could take advantage of, I didn’t know that it was real at first,” she mentioned during an interview on “The It Girls” podcast. “I didn’t know this was something that was in the making for so long because everyone, it was always like an ongoing, ‘Oh, no. Athletes shouldn’t get paid. Athletes should get paid.’ It was always a back-and-forth battle. So when the law actually got passed, I really didn’t believe it.” After further research, Russell was...
Kevin Durant has struck gold overseas. Olympic Victory The athlete is fresh off a USA Basketball Men’s National Team victory at the 2024 Olympics, taking home a gold medal alongside teammates, including LeBron James and Stephen Curry, and leading against France in a 98-87 upset, according to USA Today. View this post on Instagram A post shared by USA Basketball (@usabasketball) Durant now has four Olympic gold medals, according to his Team USA profile. “My goal every time I put this jersey on was to represent my country, my state, my street, my family name, and it help put the game forward,” Durant said, per USA Today. “And since I’ve been here, we’ve done that. We built off the Dream Team in ’92, and we carried that torch and that was the main goal.” Investing In Paris Saint-Germain Besides focusing on the victory lap on the court, Durant also looked to do the same in the business world through his sports, media, and entertainment company Boardroom, which he founded in 2019...
Gabby Thomas is a force to be reckoned with. Olympic Champion The track star and Harvard University alum just won her first gold medal at the 2024 Olympics for the 200-meter sprint on Aug. 6, 2024. She finished with an impressive time of 21.83 seconds, NBC News mentions. “You prepare for this moment and train so hard for this moment, but when it actually comes, it’s indescribable,” Thomas, 27, told the outlet. “I never would have imagined in my wildest dreams that I would become an Olympic gold medalist, and I am one. I’m still wrapping my head around that.” View this post on Instagram A post shared by Gabby Thomas (@gabbythomas) Making History As A Harvard Alum This isn’t Thomas’ first medal on the global stage. She has also earned a silver medal in Budapest, Hungary, at the 2023 World Championships and ahead of the Paris Olympics she won the 2024 London Diamond League, running a time of 21.82 seconds. In 2021, she earned a Bronze medal at the Tokyo Olympics, making history as the...
Each time the Olympic Games come around, the world anticipates who will become the next record holder in a particular sport. In the men’s 100-meter race, Noah Lyles snatched the gold medal on Aug. 4, 2024, per NBC New York. View this post on Instagram A post shared by Noah Lyles (@nojo18) Born in Gainesville, FL, Lyles was raised and spent most of his developmental years in Alexandria, VA. According to a Team USA profile, his athletic interest began with gymnastics. However, at age 12, he developed an affinity for track and field, eventually leading him to Seton Hall University in South Orange, NJ. He followed in the footsteps of parents Kevin Lyles and Keisha Caine Bishop, who both graduated from the university in 1995. A Lyles Family Tradition Kevin Lyles was a Seton Hall record holder, once known as the most decorated track and field athlete in Big East Conference history based on an Asbury Park Press report. His athletic prowess led him to be elected to the university’s Hall of...
Keturah Orji isn’t your average Olympian. As a force in track and field, Orji is attending the 2024 Olympics through the USA Track and Field team. Her eyes are set on the gold as her retirement plans are underway. Orji is a two-time Olympian and a 10-time U.S. champion in the sport. When she’s not on the track, she is committed to helping to spread financial literacy to others, especially the youth in her community. “When people believe in you, you’re able to accomplish so much more,” Orji told AFROTECH™. With a busy schedule, she said she still wants to find time to use her love for learning to inspire others. Importance Of Financial Literacy As a financial planning major in college, Orji took courses on wealth management, retirement planning, and various money-related topics . “It opened my mind to how much information there is that we’re not exposed to,” she said. “I didn’t grow up knowing any of that; I only knew about saving.” As a full scholarship student at the University of...
Lauren Scruggs is a Harvard student and Olympic champion! Road To History Scruggs, 21, was introduced to fencing by her brother, Nolen, Essence reports. The sport has now taken the Queens, NY, native to the grand Olympic stage. She has received her first medal at the 2024 Olympics, earning silver in individual foil, falling just short to U.S. teammate Lee Kiefer. “It’s just unbelievable,” Scruggs told Today. “Seeing my family in the stands and being able to fence in front of all those people in Paris in that great building was just insane to me. Just to have the medal over me and feel the weight was heavy, was unbelievable.” View this post on Instagram A post shared by Team USA (@teamusa) Additionally, Scruggs made history in the process, becoming the first Black American woman to earn an individual fencing medal at the Paris Olympics, Essence reports. “Fencing has largely, historically been a non-Black sport,” Scruggs said, per the NCAA. “So I hope to inspire young Black girls to...
Luol Deng investment in men’s sports has led to a first in the Olympics. Deng was a former NBA player for the Chicago Bulls and committed 15 seasons, per Sports Illustrated, to the league before officially retiring in October 2019. Following his exit, Deng turned his attention towards his home country — the youngest country in the world — South Sudan, and became president of the South Sudanese Basketball Federation (SSBF), ESPN reports. “I retired and I always did my basketball camps. I know a lot of players from South Sudan and I knew that we could make it something special,” he told ESPN. “I want to help the growth of the game, but I want to use basketball to change the narrative and the stories of South Sudan, but also find a way to bring communities along and for everyone to get something inspirational behind it.” Fast forward to 2024, and South Sudan has made it to the Olympics, becoming victorious in their match against Puerto Rico on July 28, 2024. This marked the team’s...