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Naomi Osaka's KINLÒ Announces NIL Brand Partnerships With Five Black NCAA Athletes

Naomi Osaka has called on young Black athletes like herself to spread more awareness of suncare for melanated skin. As previously reported by AfroTech back in 2021, the tennis champ launched her skincare line, KINLÒ, to provide affordable products for healthy skin. Now, Osaka has onboarded student-athletes who are making an impact to join her in amplifying her message. Courtesy of KINLÒ

Aug 15, 2022

Colin Kaepernick Joins Naomi Osaka's Skincare Brand KINLÒ As An Investor And Board Member

After launching her skincare line in 2021, Naomi Osaka has recently onboarded new members to KINLÒ’s leadership team. The tennis star and her partners at A-Frame Brands have added fellow athlete Colin Kaepernick to the brand’s board of directors, according to Black Enterprise. He will now be joining alongside Osaka, A-Frame co-founders Hill Harper and Ari Bloom, plus Osaka’s agent Stuart Duguid. The announcement comes in addition to the news of him and his partners Jim Nikopoulos and Akim Aliu investing in KINLÒ’s seed round. Osaka’s brand advocates for the Black community’s skin health, which Kaepernick fully supports. “Not only does KINLÒ produce compelling and sustainable personal care products, but it also calls attention to the ways that melanated skin-toned communities are often marginalized in research around sun care and often excluded from clinical studies on skin cancer. I believe KINLÒ has the capacity to right this wrong,” Kaepernick said, according to the outlet.

Mar 17, 2022

John Legend Partners With A-Frame For A Skincare Line Aimed At Addressing Beauty Standards

John Legend is about to launch a skincare line made with us ordinary people in mind! Fortune reports that the award-winning artist will launch a skincare line that makes people feel good in their everyday skin. And, while the line is still in development, Legend and his team will focus on the needs of those with darker hues of skin that are rich in melanin with hopes to broaden the conversation surrounding beauty standards.

Jan 21, 2022

Naomi Osaka Partners With A Ghanaian-Born Dermatologist To Design A Skincare Line With Melanin In Mind

Naomi Osaka wants skincare for all shades of melanin! According to Face2Face Africa, the tennis superstar is marking her territory in the skincare industry with a new line, KINLÒ, specifically made with our beautiful skin hues in mind. Like many others blessed with melanin, Osaka has found it difficult to find products that work for her skin. It was this that led her to launch not only a skincare line that gets the job done but one that is easy on the pockets for consumers as well. For years, there’s been a stigma that Black people don’t have to worry about protecting their skin. Thankfully, that’s a thing of the past and Osaka is taking everyone with her to a healthier skin regimen. She even admits that it wasn’t until recently that she even learned how to properly wear sunscreen. “What drew me towards this project is having memories of being a kid and not knowing how to protect my skin,” said Osaka in an interview with Business of Fashion. “I only started wearing sunscreen...

Apr 29, 2021