Jay-Z is known for breaking barriers in music. However, his secret to reaching billionaire status has been his ability to succeed in areas beyond the billboard charts. Among his various ventures, he reminds the world that the shoe brand Reebok is one of the successes documented in his portfolio. According to Finurah, Jay-Z signed a sneaker deal with Reebok in 2002. In 2003, the rapper became the first non-athlete to sign an endorsement deal with the shoe and apparel company, per ABC News. At the time, record executive Steve Stoute was working with Reebok and convinced Jay-Z to accept the deal; the rapper signed on as a 50/50 partner with the brand. “Jay-Z’s not the ambassador of anything except himself. He was a partner. He was a 50/50 partner,” Stoute said in an interview on “Club Shay Shay.” The first collaboration to result from the partnership was the “S. Carter Collection,” which had a better debut than any of its previous shoes, surpassing the sales of Allen Iverson’s shoe...

50 Cent has taken another step on the path of building out G-Unit Film Division.

Things are continuing to look in favor of 50 Cent regarding a lawsuit.

50 Cent is on to the next one — the next partnership, that is!

There is a race to take control of BET. In the latest update, it’s rumored that 50 Cent, Shaquille O’Neal, and Kenya Barris are interested in purchasing stakes in the company.

Becoming rich is one thing, but keeping the wealth is another. When 50 Cent reached the point where his millions were accumulating exponentially, he realized that he had to protect his money.

50 Cent has made it clear that he’s ready to collect his coins in a timely manner.

It’s official! 50 Cent has found his new TV home.