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Grant Hill Partners With Dendreon Pharmaceuticals To 'Educate Black Men About The Burden Of Prostate Cancer'

Dendreon Pharmaceuticals, a leader in the fight against prostate cancer, has announced a new partnership with Grant Hill. In a press release announcement, it was revealed that the immunotherapy company and the seven-time NBA All-Star and sports broadcaster have teamed up to launch Start Strong, a new initiative to help individuals make decisions with health in mind. Start Strong aims to empower the prostate cancer community to learn about the racial disparities within prostate cancer incidence in the United States and encourage patients to talk to their physicians about the best treatments for them. Statistically, one in seven Black men will be diagnosed with prostate cancer in their lifetime. What’s more, Black men tend to be diagnosed at a younger age and with a more severe prognosis compared to other men. And for this reason, Dendreon enlisted the aid of Grant Hill to help spread the word. “Prostate cancer is a risk for all men, but it disproportionately impacts Black men. In...

Virgil Abloh Is Getting 'A Seat At The Table' Through LVMH's Majority Stake In Off-White™

Moët Hennessy Louis Vuitton (LVMH) is giving Virgil Abloh’s Off-White™ brand the ultimate co-sign to forge one of the most powerful partnerships in the fashion world. According to a press release, LVMH has announced that the conglomerate has acquired a majority stake of 60 percent in Off-White™ — Abloh’s popular luxury streetwear brand he founded in 2013. Together, the two will expand new and existing brands beyond the fashion umbrella. The acquisition deal has the potential to make Abloh the most powerful Black executive at the world’s most powerful luxury goods group. The New York Times reports that Abloh’s new leadership role will include working across various categories such as wine and spirits — Krug, Dom Pérignon and Hennessy, among 30 brands); hospitality (over 50 hotels); smashing silos and bringing in more diverse voices to a variety of brands. “I’m getting a seat at the table,” Abloh told the outlet in a Zoom interview. “The idea is to develop a trajectory I wish I had...

Njera Perkins

Jul 20, 2021

HBCU Alumni-Founded Music Breakr Partners With Rolling Loud To Help Indie Artists Launch Their Careers

Emerging indie artists are about to get the opportunity of a lifetime at one of the biggest global live music phenomenons this summer, and an Historically Black College and University (HBCU) alumni-founded company is behind it all. Music Breakr — a new platform connecting artists and influencers to help “break” new music — has teamed up with Rolling Loud — the biggest festival brand in Hip-Hop — and digital finance platform Ahead for a two-year partnership to commence “Ahead Start to Rolling Loud,” a contest that offers aspiring artists the opportunity to perform live at Rolling Loud Miami 2021. This time around, the contest itself — presented in partnership with both Music Breakr and Black content creator house Collab Crib — invited any and all up-and-coming rappers to showcase their talents via Instagram for a chance to submit an original song to be judged by the Breakr team. All artists who submitted their music were then boiled down to eight finalists before one lucky artist was...

Njera Perkins

Jul 16, 2021

2 Chainz's GAS Cannabis Partners With Black-Owned Cannabis DTC Tech Platform

Rapper 2 Chainz is expanding his business ties in the cannabis space through a new partnership with a fellow Black-owned business. GAS Cannabis — a premium brand launched by 2 Chainz back in 2018 — is now teaming up with direct-to-consumer cannabis lifestyle technology platform CampNova in an exclusive partnership, a press release reports. As part of the partnership, CampNova will serve as an exclusive delivery and sourcing partner for Gas Cannabis to provide an easier and elevated shopping experience for consumers looking for quality cannabis products. “CampNova combines all the online shopping experience and technology of Amazon for shopping, UberEATS for fast delivery and FashionNova for influencer lifestyle,” CampNova co-founder and chief marketing officer Emery Morrison said in a statement, “all in one centralized location.” “Adding Gas Cannabis to our menu is a reflection on our access to high-level individuals,” he adds, “and the ability to create solid partnerships that cut...

Njera Perkins

Jul 15, 2021

Spelman College Joins $40M Effort To Create More HBCU-Bred Entrepreneurs

Historically Black College and University (HBCU) Spelman College is joining its Atlanta counterparts — Clark Atlanta University and Morehouse College — in a partnership that will make entrepreneurship more accessible to its students. According to a press release, the all-women HBCU is one of the latest partners of Blackstone LaunchPad — a Techstars powered campus resource connecting schools to business and entrepreneurship — for a mission dedicated to giving diverse students in the Atlanta University Center Consortium more access to tools and resources to help develop their own entrepreneurial skills. Blackstone LaunchPad was developed with support from the United Negro College Fund Inc. (UNCF), and its expansion to Spelman, Morehouse and Clark Atlanta is the latest step in the Blackstone Charitable Foundation’s commitment to increase career mobility for diverse student bodies. “Spelman’s goal is to provide our students with the competitive edge they need to excel in any field,”...

Njera Perkins

Jul 2, 2021

Intel, Dell, Nasdaq, NTT DATA And Snap Form An Alliance Focused On Diversity And Inclusion

There has been increased attention on how business leaders address diversity , equity, and inclusion in the workplace. After nearly a year since the nation experienced civil unrest, a group of large corporations are banning together to keep the conversation going. Intel , Dell Technologies, Nasdaq, NTT DATA And Snap Inc. have teamed up to formulate a new coalition called the Alliance for Global Inclusion, Intel shared in a recent press release . Dawn Jones, Intel’s chief diversity and inclusion officer (CDIO) and vice president of social impact, told AfroTech that the companies formed this coalition to further commit to developing and aligning on shared metrics that track progress in diversity and inclusion. “This isn’t new for Intel – we’ve been growing and expanding our efforts to create more inclusiveness and close critical representation gaps for many years, and as we’ve done so, we realized that our efforts alone are not enough,”  Jones told AfroTech. “We connected with...

Michelai Graham

May 20, 2021

Simone Biles Ends Six-Year Nike Deal To Join A Brand She Says Is 'Truly For Women By Women'

One of the most decorated gymnasts ever and one of the greatest Olympic athletes has ended her massive powerhouse deal with Nike. Simone Biles has announced that she’s officially ending her six-year Nike endorsement deal to enter a new apparel partnership with Athleta, which she believes will more closely align with her personal values, Wall Street Journal reports. “I felt like it wasn’t just about my achievements, it’s what I stood for and how they were going to help me use my voice and also be a voice for females and kids,” she told Wall Street Journal in response to what attracted her to Athleta. “I feel like they also support me, not just as an athlete, but just as an individual outside of the gym and the change that I want to create, which is so refreshing.” According to the news outlet, Biles’s new deal with Athleta will include her own performance wear line, as well as other sponsorship opportunities where the brand will offer the gymnast a platform to participate in”honest...

Njera Perkins

Apr 27, 2021

Verzuz and Peloton Announce Partnership to Create Musical Competition Workouts

The Verzuz brand is strong and it’s growing even larger with its latest collaboration with online fitness platform Peloton. According to an exclusive from Variety, Verzuz’s musical streaming series and Peloton’s digital at-home workouts have formed the perfect partnership to bring together music and fitness through music-themed classes inspired by Verzuz-style playlists. Rolling Stone reports that “Peloton Verzuz” is an extension of Peloton’s Artist Series — a collection of themed workouts set to a specific artist’s catalog or new album. An early drafted press release shared with the outlet noted that the new partnership marks a celebration of “the iconic music of two legendary artists, in one friendly competition, across multiple disciplines.” Now, Peloton users will be able to enjoy their favorite artists’ music as it goes head-to-head in a song match-up that creates the ultimate musical fitness experience. According to an announcement from Peloton, the partnership is described as...

Njera Perkins

Mar 30, 2021

Minority Tech Students At Cal State East Bay Are Getting a Boost With This New Game Design Program

Oakland-based tech training program Gameheads has teamed up with some notable partners to launch a game design certificate program at Cal State East Bay this spring. According to a press release, the new program will be hosted through the university’s art and continuing education departments. In partnership with Unity, Oculus from Facebook and Niantic, East Bay’s game design certificate program specifically wants to attract students of color and low income students to participate. “This certificate program is a game changer in breaking down barriers to the tech industry that our students have faced for too long, and it’s possible because of industry leaders like Oculus, Unity and Niantic,” said Gameheads Executive Director Damon Packwood in a statement. “We thank them for helping create true diversity in tech.” Packwood said Gameheads has been committed to providing minority students with more tech education opportunities. This new program at East Bay will be co-taught by game...

Michelai Graham

Mar 24, 2021

Flutterwave, PayPal Announce Collaboration to Allow Customers Worldwide to Pay African Merchants

After closing a $170 million Series C funding round, Nigerian FinTech startup Flutterwave has announced a new collaboration with payments giant PayPal to allow customers worldwide the option of sending and receiving payments from African merchants, TechCrunch reports. According to the outlet, it has been nearly impossible for businesses in some African countries to receive money from PayPal — which is rumored to be due to insufficient regulation and poor banking security — but that’s changing now thanks to a new feature on the platform called “Pay with PayPal.” Through this partnership, Flutterwave is allowing African businesses to connect with the 377 million existing accounts on PayPal’s global platform to help resolve the complex and broken banking infrastructure on the continent and eliminate the barrier of cross-border commerce. “In a nutshell, we’re bringing more than 300 million PayPal users to African businesses so they can accept payments across the continent,” CEO...

Njera Perkins

Mar 16, 2021

Wine Empire McBride Sisters Collection Partners With Simon & Schuster to Launch Book Club

Black-owned wine company McBride Sisters Collection is teaming up with Simon & Schuster to launch the Black Girl Magic Wine & Book Club. This new partnership comes as the uptick in virtual book clubs and e-reading continues through the pandemic. More reading groups have moved to Zoom and social media outlets to share thoughts on their favorite reads in the past year, and these communities are flourishing with full online experiences, the Guardian reported. This new book club from McBride Sisters and Simon & Schuster specifically wants to attract Black women readers who like to enjoy a little wine with their books. “We are always looking for new ways to elevate the wine experience for our customers,” Robin McBride said in a statement. “And curling up with a great book and a delicious glass of wine sounds like the perfect way to spend a Saturday.” Book club members will receive a monthly book and two wines from the McBride Sisters for the price of $89. Simon & Schuster is a leading...

Michelai Graham

Feb 16, 2021

Coursera Expands Support For Black Learners, Teams Up With Howard University, Facebook and Black Girls CODE

Coursera has announced a partnership with Howard University (HU) to build a job-relevant course catalog. The online open course provider that launched in 2012 made a commitment last year to better address systemic racism through learning tactics. Coursera partners with more than 200 universities and companies to offer courses on its platform spanning an array of topics. This new partnership with HU will allow the prominent HBCU to build a catalog of courses taught by its faculty to equip students of color with the education they need as they enter the job market. The first round of courses in the catalog slated to launch later this year will focus on information systems for business and linear algebra for data science specializations. Through this new partnership, HU president Dr. Wayne A.I. Frederick is joining Coursera’s university advisors board. “Historically, there has been a disconnect between companies and top-level talent from underrepresented communities who don’t have the...

Michelai Graham

Feb 11, 2021

Howard University to Launch Program to Provide Training and Support For Minority Entrepreneurs

Minority entrepreneurs at Howard University (HU) will be getting some entrepreneurship training and support from this new program. The prominent HBCU is teaming up with the Inclusive Innovation Incubator (In3DC) and financial services tech provider Fiserv to launch the Inclusive Innovation Labs, a program dedicated to helping entrepreneurs of color launch and scale their businesses plans. The program will also be supported by the National Black Chamber of Commerce. The inaugural cohort will welcome 15 HU-affiliated ventures to a virtual program that includes a full day of pitch preparation, one-on-one coaching sessions and entrepreneurship workshops. In3DC will lead and provide the tailored training throughout the program. “We have been committed to serving the underrepresented and underserved communities,” said In3DC Founder and CEO Aaron Saunders in a statement. “In3DC was established to provide this type of programming with educational partners such as Howard University and...

Michelai Graham

Feb 4, 2021

10 Viral Celeb-Brand Collaborations That Went Above and Beyond in 2020

The year 2020 has redefined celebrity brand collaborations and transformed them into authentic partnerships consumers can trust. While many celebrity collaborations with big-name brands offer a sense of creative control over their campaigns, rarely do brands tend to strike gold for a balanced alliance. However, this year, several high-profile collaborations amassed viral attention from the masses for their genius matchups – from luxury clothing brands to the biggest in gaming tech. Check out the below list of brand collaborations that got it right this year: Desus & Mero x Timberland As Bronx natives who have been longtime fans of the Timberland brand, the “Desus & Mero” duo finally secured their dream brand collaboration for what has been “a lifetime in the making,” according to The Hollywood Reporter. The collaboration pays homage to their Bronx roots and Timberland culture in New York as a whole. In regards to the brand’s relationship with the late-night TV stars, Drieke...

Njera Perkins

Dec 25, 2020

These Two Black Millennials Sealed a Deal With Forbes for the Culture

There’s a huge demand for spaces dedicated to diverse communities. People of color and Black innovators have long since grown tired of the lack of inclusion in the professional space, and many are taking matters into their own hands. When opportunity is not present, it calls for changes to be made, and in today’s landscape of young professionals, it’s very much needed. Two millennial entrepreneurs wanted to create a space for Black leaders, but instead of fighting for a seat at the table, these optimistic innovators decided to build their own. Philly natives Rashaad Lambert and Vinasia Miles had a common goal in mind when they created For(bes) the Culture, which stemmed from their shared experiences at the 2017 Forbes Under 30 Summit in Boston, MA. “There weren’t a lot of people of color in attendance, but there also weren’t a lot of things geared toward people of color,” Lambert said. “We were invited but not included.” Miles often uses the analogy “there were only a few pepper...

Njera Perkins

May 4, 2020