Another day, another announcement of rappers dominating in the metaverse.

On Feb. 10, Nas, Lil Baby, Gunna, and Baby Keem were participants in a $60 million Series A financing round for Everyrealm — a metaverse real estate company, Music Business Worldwide reports.

The round was led by Andreessen Horowitz and included investors such as Coinbase Ventures, NGC Ventures, Dragonfly Capital, Hashed, Lightspeed Venture Partners, and more. The investments from the leading firms “marks one of the largest Series A rounds for a company led by a female CEO,” according to the company.

Everyrealm’s CEO is Janine Yorio and is co-founded by TJ Kawamura, Julia Schwartz, Jesse Stein, and Kostas Ketikidis. Since its inception in 2021, the company has been a force in virtual real estate with holdings in 25 metaverse platforms, over 100 developed projects, and over 3,000 non-fungible tokens (NFTs).

“Everyrealm creates innovative and addictive social spaces that are futuristic and interactive like video games but still familiar to a mainstream audience, by invoking real-world architecture, culture and events,” Yorio said. “Everyrealm is developing this interactive content across many genres, including sports, education, fashion, gaming, art and social experiences–all designed to draw users to the metaverse.”

She continued: “We are also creating the infrastructure required to distribute that interactive content to a global, mainstream audience. We are building the gateway to the metaverse, to do for the metaverse what Coinbase did for crypto, what Netflix did for streaming entertainment, and what Google did for the internet.”

Hip-Hop Meets The Metaverse

Before investing in Everyrealm, Nas, Lil Baby, and Gunna have each had their own share of ventures in the digital world.

Take, for example, Nas who linked up with Royal, a blockchain-powered platform that allows fans the opportunity to invest in their favorite artists’ music, in January 2021.

Together, the two were said to release extended versions of NFTs called limited digital assets, which include streaming royalty rights to two of Nas’ tracks, AfroTech reported.