Not saying yes to the first offer could likely benefit you in the long run. For the “Million Dollaz Worth of Game” podcast hosts, this led to a more favorable business outcome.
As previously mentioned by AFROTECH™, Gillie Da King and Wallace Peeples, otherwise known as Wallo267, signed a podcast deal with media company Barstool Sports in 2020. The deal is reportedly worth $3 million for 50% ownership in the show. Two years later, the duo signed a new contract with the company.
Wallo267 expressed on an Instagram post, “From the bottom of my heart I want to thank all of y’all for being apart of my journey. 🙏🏾💪🏾cuz @gilliedaking WE DIT IT!”
At the time of this writing, the “Million Dollaz Worth of Game” podcast appears to be doing well, garnering 1.53 million subscribers on YouTube. Their guests include some of the biggest names in the business — Alicia Keys, Cardi B, Shaquille O’Neal, and Michael B. Jordan.
Unsurprisingly, Barstool Sports was one of many companies interested in securing a deal with the podcast hosts.
During their most recent taping, which aired on April 8, 2024, they revealed audio streaming service company Spotify was looking to sign them at one point. The company allegedly placed an offer worth millions in exchange for the “Million Dollaz Worth of Game” intellectual property (IP).
Gillie Da King and Wallo267 claim they showed no interest in following through with a contract that had those stipulations.
“What we did with ‘Million Dollaz Worth of Game’ coming into the game early we own everything. Six months in, you know, shout out to Spotify. Shout out to the people over there because they did come to us. They did offer us some millions of dollars, you know what I mean Courtney Holt… Shout out to Courtney. You know he offered us some millions of dollars but they wanted our intellectual property,” Gillie Da King said on the podcast. “They wanted to own us, and we was like ‘No, we’d rather just bet on ourselves.’ And we did that and got five times what they was offering us.”
Wallo267 added, “And still own our stuff. So shout out to Barstool.”
King continued, “Shout out to Dave Portnoy. Shout to Eric Arditti as well for believing in us.”