Dwyane Wade & Gabrielle Union's $170M Budding Business Empire Is A Force To Be Reckoned With
Photo Credit: Edward Berthelot

Dwyane Wade & Gabrielle Union's $170M Budding Business Empire Is A Force To Be Reckoned With

Dwyane Wade and Gabrielle Union are nothing if not a power couple.

According to Celebrity Net Worth, their hard work and dedication — both individually, and to each other — has given them a combined net worth of $170 million. But they’re far from resting on their laurels. Even though Dwyane Wade has retired from the NBA, he still has a variety of business ventures, real estate investments, and other opportunities that keep him and his beloved wife well-paid.

While Dwyane Wade began dating Gabrielle Union in 2008, their union has not been without controversy and the the couple doesn’t shy away from it either. In fact, Union specifically addresses them in her new book, “You Got Anything Stronger?” Through it all, the couple learned to stick together through thick and thin — all while handling adversity with grace — and, as a result, they’ve built an empire.

Let’s take a look at the wide variety of businesses that this beautiful Black power couple has helped build. We couldn’t be happier for them!

Editorial note: The net worth listed in this piece is a speculative estimate drawn from various online sources.

Film and Television Productions

Courtesy of TBS/Spectrum

As fans of Dwyane Wade and Gabrielle Union are aware, the couple is very heavily involved in film and television productions. Wade is the host of the hit game show, “The Cube,” and Union has an ever-growing slate of Netflix films and television shows under her belt, according to Variety.

Bitsy's Snack Foods

Courtesy of Bitsy’s

Did you know that Gabrielle Union founded a cracker line called Bitsy’s? That’s right! The all-natural crackers “are baked with organic veggies, lots of love, and inspiration in every bite,” according to their official website.

Flawless by Gabrielle Union

Courtesy of Flawless

Gabrielle Union has a natural haircare line called (what else?) Flawless by Gabrielle Union. However, this wasn’t her first time venturing into the industry.

As AfroTech previously told you, “Union’s first attempt at launching the line came in 2017 but she quickly halted the project when she began to lose her own hair as a result of IVF treatment.”

The affordable line includes a selection of shampoos, conditioners, and leave-in treatments.

Books

Photo Credit: John Lamparski

In addition to her most recent memoir, Gabrielle Union is the author of “We’re Going to Need More Wine,” which is a New York Times bestseller. For his part, Dwyane Wade is the author of “A Father First,” which is about his fatherhood journey, and “Dwyane,” which is a memoir.

Proudly Skin Care

Photo Credit: Matt Winkelmeyer

In 2021, Dwyane Wade and Gabrielle Union announced that they’d be launching a skincare and diaper line called Proudly, which is dedicated to “melanin-rich” babies and is inspired by their daughter, Kaavia. As AfroTech previously reported, consumers can expect the brand to officially launch at end of 2021 and on retail shelves soon after.

Real Estate

Courtesy of HGTV

Dwyane Wade and Gabrielle Union’s first real estate ventures go all the way back to 2010. At the time, according to The Wall Street Journal, Wade had separated from his first wife, Siovaughn, and purchased a home in Miami for $10.6 million. The pair ultimately sold the home in 2021 for $22 million, according to the Triangle Business Journal. 

In 2018, the Los Angeles Times reported that they paid $6 million for a home in Sherman Oaks, CA. In May 2021, they sold the property for $5.5 million, taking a $500,000 loss.

Currently, the pair live in a mansion in Hidden Hills, CA. The 17,000-plus-square-foot home was purchased in 2020, and the pair paid $17.9 million.

Other Ventures

Courtesy of Utah Jazz

AfroTech previously reported in April 2021 that Dwyane Wade acquired ownership stake in the NBA’s Utah Jazz. Wade also said that he wanted a “hands-on role” in the ownership.

“This goes way beyond the dream I had to just play basketball in the NBA,” Wade told ESPN. “I’ve seen Shaq do it in Sacramento. I’ve seen Grant Hill do it in Atlanta. I’ve seen Jordan do it in Charlotte. If this partnership is going to be anything like my relationship is with Ryan, there are going to be a lot of things that I’ll want to be involved in.”