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Wellness Industry

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Will Smith's Dreamers VC Invest In $4M Funding Round For Wellness Startup Better & Better

Will Smith and his firm Dreamers VC have found their latest product to invest in. According to a press release, the VC fund participated in a $4 million funding round for Better & Better — a wellness startup. The round was led by Fifth Quarter Ventures (FQV) and included Azure Capital, Alpaca Ventures, and more. The New York-based company aims to innovate within the oral healthcare industry in a way that betters its customers’ health and the Earth, which is how they pulled Dreamers VC in to back their mission. “We invested in Better & Better due to the brand’s focus on social good and ethos of making better habits for everyone, that are better for the planet as well,” Will Smith and Keisuke Honda’s Dreamer’s Fund stated, according to the press release. “The brand’s innovative and unique product lineup has the potential to revolutionize personal health through existing habits, making healthier living easy. We look forward to continuing to work closely as Better & Better evolves and...

Ngozi Nwanji

Mar 23, 2022

Lil Yachty, Terrell Owens Bet On $1.5 Trillion Wellness Industry With Investment In PlantFuel®

Lil Yachty and Terrell Owens are back to investing, and this time around they’re getting in on the $1.5 trillion wellness industry that’s booming with innovation. A press release reports that PlantFuel® — the scientifically focused plant-based wellness company — announced that both Yachty and Owens have made strategic investments in the emerging sports nutrition brand debuting on the market this month. With support from these two Hip-Hop and sports figures, respectively, the brand aims to breakthrough into the nutritional retail space. “I’m super excited about my new venture with PlantFuel,” Yachty shared in a statement. “It’s brands like PlantFuel that inspire and allow me to stay actively involved creatively beyond just investing.” The new investment in PlantFuel marks Yachty’s second deal ever with his recently-launched venture capital (VC) fund, Scoop Investments. Prior to this news, AfroTech reported that the rapper previously invested in Jewish dating app Lox Club, alongside...

Njera Perkins

Sep 1, 2021

Wellness Founder Jessamyn Stanley Found A Way To Create A Yoga Platform Built On Inclusivity And Positivity

Jessamyn Stanley is considered a powerfully-acclaimed voice in wellness who has been able to merge 21st century yoga with intersectional identity to launch an inclusive and positive platform for users of all walks of life. As the founder of The Underbelly — a streaming wellness app that offers digital yoga classes — Stanley has made it her life’s mission to help wellness-curious individuals find themselves authentically through the art of yoga. Amid the pandemic, Stanley and her team saw a huge uptick in subscribers for the platform and have since continued to help users achieve physical, emotional, and spiritual well-being through the power and convenience of technology. Now The Underbelly is focusing on its slate of upcoming classes as Stanley gears up to release her new book, “Yoke: My Yoga of Self-Acceptance,” set to hit shelves on June 22. AfroTech caught up with Stanley to discuss the origin story of The Underbelly, her experience has a founder in wellness and tech, and why...

Njera Perkins

Apr 12, 2021

Tia Mowry is on a Mission to Make the $4.5 Trillion Wellness Industry More Inclusive For Black Women

Tia Mowry is using her own experience to combat disparities in the wellness industry. After suffering from inflammatory pain, Mowry began to seek the guidance of her doctor. However, after being passed from physician to physician, she still had no answers, reports Forbes. Ultimately, she was diagnosed with endometritis by a doctor who also happened to be a Black woman. “She pointed me in the right direction,” said Mowry in an interview with Forbes. “She was one of the main reasons [I started] my wellness journey.” Now, Mowry is motivated to help other Black women, a group that she believes is often left out of health conversations. “I wanted to inspire them to do the same thing; to take charge of their health and wellness,” she continued. Mowry launched her supplement and vitamin brand Anser in January 2020 with three products: a beauty vitamin, a prenatal vitamin, and a women’s multivitamin.   View this post on Instagram   A post shared by Anser Vitamins (@shopanser) Now, her...

Shanique Yates

Mar 22, 2021