Mike Tyson is officially bringing his cannabis expertise to the city where it all started for him.
Nov 28, 2023
Mike Tyson’s cannabis imprint continues to evolve.
Mar 27, 2023
Mike Tyson earned so much money during his reign as a boxer, he wasn’t even pressed for brand deals.
Oct 4, 2022
In more cannabis news, Mike Tyson will be dropping a new line in partnership with Verano Holdings Corp. The multi-state cannabis company joins Tyson 2.0 to launch the cannabis offering Ric Flair Drip. “WOOOOO! I’m so thrilled to bring Ric Flair Drip Cannabis products to TYSON 2.0 fans. Now, more people can get into the Ric Flair state of mind– limousine riding, jet-flying, good vibes only,” said Flair, according to a press release. “I discovered the benefits of cannabis later in life and was overwhelmed by how much it has helped elevate the mind and heal the body. Alongside TYSON 2.0, I am committed to sharing these amazing benefits with as many consumers as possible.”
Aug 22, 2022
Mike Tyson’s venture into the cannabis space is proving to be successful.
Jun 30, 2022
What a way for a life experience to pay off in the long run! Complex reports that legendary boxer Mike Tyson has just launched his very own line of edible gummies through Tyson 2.0, the newly imagined cannabis brand created by the former heavyweight champion. The said gummies will be ear-shaped in honor of the iconic yet controversial 1997 heavyweight match between Tyson and Evander Holyfield in which he bit his opponent’s ear. Now, nearly 25 years since the match that was the talk of the town, Tyson noted via Instagram that “these ears actually taste good!”
Mar 16, 2022
Mike Tyson’s love for cannabis has always been “loud” and proud. Now the heavyweight champion will have an opportunity to channel his passion into dollar signs with the debut of Tyson 2.0 in partnership with Columbia Care Inc., one of the nation’s largest cannabis distributors. Tyson will wear the hat of the company’s chief brand officer while the company will be led by co-founder and chairman Chan Bronstein and CEO Adam Wilks. “I got to know Mike as an entrepreneur and investor, and it was clear to me that his relationship with cannabis was a critical component in his own life. We saw an opportunity to create Tyson 2.0 and develop brands and products nationally,” says Bronstein in a press release. Mike Tyson credits cannabis as the saving grace in his then ongoing battle with substance abuse — which created a string of confrontations with the law — and credits the drug for alleviating his aggressive demeanor. At age 55, Tyson had a newfound confidence, ultimately leading to a...
Oct 27, 2021