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When you’re the greatest athlete of all time (GOAT), it’s only right that there’s a building named in your honor. Furthermore, it is imperative that the structure also reflects and exudes the excellence that you’ve brought to the world of sports. With that said, as a brand that champions its athletes, Nike has officially opened its doors to the Serena Williams Building. As a space that is equivalent to 140 full-size tennis courts, the Serena Williams Building is now the largest office building to sit on the campus of the Nike World Headquarters, located in Portland, OR. Courtesy of Nike “The whole building takes your breath away,” said Serena Williams. “Every element, everywhere you go, is an opportunity to be inspired. I hope this building encourages people to bring out the best of themselves and to dream bigger than they thought possible.”
What’s being called “the world’s most powerful telescope” was made possible with the help of a Jackson State University alum. WLBT reports Douglas Williams helped launch the James Webb Space Telescope named after former NASA administrator James E. Webb. The groundbreaking optical instrument caught the attention of the 26-year-old in high school. “It was all over YouTube, and it was mentioned in a few television documentaries. From that moment, I found myself eager to learn more about the advanced capabilities and engineering going into the first space deployable telescope ever to be sent into space,” said Williams, according to WLBT. Douglas Williams later attended Northop Grumman for orientation. Here, the Historically Black College and University (HBCU) alum was informed the company was working on building a telescope. The manager informed Williams he could view the telescope from the observation deck, but he had no idea it would be one of science’s most ambitious projects. “She...
LeBron James and Nike continue to bridge the gap between technology and sports. Continuing the sportswear brand’s mission to inspire a lifetime of play, movement, and sports participation, LeBron James is headed to NIKELAND on Roblox “to co-create and imagine a new future of basketball together with its community.” Per news shared with AfroTech, through the gaming platform, Nike will create innovative ways that allow real-life training to unlock various virtual experiences, products, and rewards. Through the new NIKELAND blacktop court, LeBron will also coach players to reach their full potential through the explanation of a few basketball fundamentals within new mini-games. Courtesy of Nikeland / Roblox Upon completing the different challenges, NIKELAND participants will receive rewards for their play and physical movement, unlocking virtual products with Gold Medals. The new initiative will also include the launch of the first two new virtual Nike LeBron 19 styles, “The Chosen 1”...
It’s #GivingTuesday 2021, and Nike has awarded All Star Code with a $500,000 grant. The leading computer science nonprofit, also known as ASC, reported in a press release provided to AfroTech that this is the largest single donation it has received since its founding in 2013. The organization plans to use the grant award to scale its web development and leadership training programs for young minority men. “Addressing systemic racism in America requires urgent action and sustained engagement – and Nike is committed to both,” All Star Code Executive director Danny Rojas said in a press release. “We are so proud to be a part of this commitment and thankful to Nike for their fervent support.” ASC runs a free, six-week education program over the summer that’s supported by leading tech companies including Google and AT&T. The generous gift is part of Nike’s Black Community Commitment, which focuses on supporting organizations that center their work on social justice, education and...
As Kobe Bryant’s life and career continue to be honored through charity initiatives and new brands, Vanessa Bryant is now further ensuring that her late husband’s legacy continues to live on. According to TMZ Sports, Vanessa is reportedly filing to trademark “KB24” to build a sports and entertainment empire for the late Kobe Bryant. The news outlet reports that she submitted documents early October of 2021 to secure the trademark. The late NBA legend’s company, Kobe, Inc., is listed as the applicant of the filing. KB24 will include digital collectible items, websites, training camps, broadcasting platforms, podcasts, TV shows, movies, documentaries, music, sports cards, food/drink containers and t-shirts. As previously reported by AfroTech, Bryant’s estate parted ways with Nike as Vanessa was reportedly displeased with the brand limiting the availability of Kobe’s products during his retirement and after his passing. It also was reported that Bryant himself was going to end it off...