Look At Him Now: Mark Zuckerberg Taps Second Most Followed TikToker Khaby Lame To Promo Facebook's Metaverse
Photo Credit: Kevin Dietsch / Stefania D'Alessandro
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Look At Him Now: Mark Zuckerberg Taps Second Most Followed TikToker Khaby Lame To Promo Facebook's Metaverse

TikToker Khaby Lame has now taken his talents to the metaverse — specifically Facebook’s metaverse.

Insider reports that the second-most-popular TikToker in the world collaborated with CEO Mark Zuckerberg in a new promotional video for Meta.

Lame is widely known for making things look easy and in the video, he teleports to various locations by touching his forehead. In just 21 seconds, he travels to a game of chess, a house, a cycling room and a beach.

“Your home is your personal space, from which you can teleport to anywhere you want,” Zuckerberg said in the promotional video. “Teleporting around the metaverse is going to be like clicking a link on the internet.”

The video went live on Oct. 30 on both Lame’s Instagram and Meta’s official Twitter account, with the caption: “No one makes jumping around the metaverse look easier than Khaby Lame.”

The tweet has since gone viral — currently sitting at over 1.8 million views. It becoming a social media hit for Meta is at no surprise being that Lame is on the way to possibly becoming TikTok’s number one leading influencer.

As previously reported by AfroTech, Facebook officially changed its corporate name to Meta in October.

“From now on, we’re going to be the metaverse first. Not Facebook first,” Zuckerberg said, according to The Washington Post. “Facebook is one of the most used products in the world. But increasingly, it doesn’t encompass everything that we do. Right now, our brand is so tightly linked to one product that it can’t possibly represent everything we are doing.”

Prior to the launch of Meta, Insider reports that in August the company announced its virtual-reality program — Horizon Workrooms. The VR space is hosted on Oculus and is a space for people worldwide to have the opportunity to work and connect inside virtual worlds using pixelated avatars.