Issa Rae said it was her “me season.”
In yet another deal that serves the Black creative community, Issa Rae proves that it’s her winning season even with the series ending of the beloved “Insecure.”
In a press release provided to AfroTech, the creator’s company Raedio has announced that it has closed in on a worldwide multi-project development deal with Audible.
Raedio x Audible
The collaborative effort will push authentic storytelling to the forefront with Audible Original podcasts that range from audio genres like scripted comedy, audio extensions of existing content and entertainment-based nonfiction projects.
“At Audible, we are committed to working with innovative voices that move and influence culture — this goal is fully realized and met by Raedio. We are thrilled to be in business with Issa and Benoni who consistently create extraordinarily rich content defined by character-driven storytelling,” said Zola Mashariki, head of Audible Studios.
The projects will be executive produced by Rae and Raedio president Benoni Tagoe.
“We’ve had tremendous success with scripted podcasts over the years and with our Audible collaboration we’re excited to bring fresh, original content to Audible listeners everywhere,” said Tagoe. “Our goal is to continue to supply the audio pipeline from music to storytelling as an audio everywhere company.”
Audible Deals
Audible has had a consecutive streak of partnering with household names in the entertainment world who are dedicated to amplifying the voices of Black talent.
AfroTech previously shared the wins of Queen Latifah and Charlamagne The God inking deals with the company, in addition to Kerry Washington and Kenya Barris, who have also recently hopped on board.
Raedio Is For Creators
Raedio’s Audible deal follows after the announcement of its partnership with Google. As previously reported by AfroTech, Raedio teamed up with the tech giant to launch the Raedio Creators Program to support underrepresented independent artists.
“This partnership is perfectly aligned with my mission in helping open doors and provide opportunities for women to succeed and flourish in their craft,” Issa Rae told Billboard. “I can’t wait to see the impact this program and partnership has on the selectees and the music that is created as a result.”
