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Melissa Butler

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Melissa Butler's The Lip Bar Becomes The Largest Black-Owned Makeup Company In Target

For those who take to the beauty section during their Target runs, there’s some Black history made within the aisles.

Ngozi Nwanji

Feb 14, 2023

'You Gotta Applaud Them' — 'Shark Tank's' Mr. Wonderful Admits The Lip Bar Has Every Right To Rub Its Success In His Face After Once Rejecting It

Everyone has that one that got away, whether it’s been a job, a relationship — you name it. However, for “Shark Tank’s” Kevin O’Leary, also known as “Mr. Wonderful,” it was The Lip Bar, a cosmetics company — “founded and owned by women of color” — to bring more inclusivity to the beauty industry. “I’m determined to change the way people think about beauty and their experiences with beauty,” CEO Melissa Butler told AfroTech in a previous interview. “More than anything, I’m just determined to increase the self-esteem of women everywhere.” On her route to determination, Butler and her partner appeared on “Shark Tank” in 2015 and faced rejection.    

Shanique Yates

May 17, 2022

These Black Women CEOs Shook the Table in 2020

Time and time again Black women have proven that they know how to get things done — even during a year like 2020. With diversity and inclusion at the forefront, it’s been amazing to see all of the boss women she-eos who are changing the narratives when it comes to ownership. Forbes reports that over 50 percent of women-owned businesses are led by women of color. Yet, those same women have the odds stacked against them. Despite the lack of resources, and other setbacks these Black women CEOs have shown that they are a force to be reckoned with not only this year but beyond. Check out some of our favorite Black women CEOs who shook the table in 2020 below: Melissa Butler Photo Credit: After becoming frustrated with unrealistic standards of beauty defined by the industry, Melissa Butler decided to create her own vegan and cruelty-free beauty brand, The Lip Bar, to combat the issue of diversity within the beauty industry. Butler and her empire are a reminder that the...

Shanique Yates

Dec 31, 2020

The Lip Bar CEO Melissa Butler Built Her Brand to Change the Beauty Industry's Standards For Women

The issue of diversity in the beauty industry has been a long-standing debate, especially when Black women are excluded from the conversation. Beauty standards according to the media have contributed to the stigma of racial bias that still exists today, which is what motivated entrepreneur Melissa Butler to create an inclusive brand where women of all shades are represented. Frustrated with the unrealistic standards of beauty defined by the industry, Butler created The Lip Bar — a vegan and cruelty-free beauty brand helping to remind the beauty world and its consumers that everyone is beautiful.   View this post on Instagram   A post shared by The Lip Bar (@thelipbar) “I’m determined to change the way people think about beauty and their experiences with beauty,” she said. “More than anything, I’m just determined to increase the self-esteem of women everywhere.” Butler originally started out as a licensed stock broker on Wall Street before quitting her job and committing to her brand...

Njera Perkins

Nov 18, 2020

Urban Skin Rx® Adds Black Girl Magic to Board of Directors, Appoints Melissa Bulter & Deisha Barnett

Urban Skin Rx® has added some Black girl magic to its board! According to PR Newswire , Melissa Butler, and Deisha Barnett have been appointed to the company’s Board of Directors. Barnett serves as the Chief Brand & Communications Officer and Head of Diversity & Inclusion at the Metro Atlanta Chamber. In her previous roles, she used her expertise in multicultural consumer-focused initiatives as she led marketing and communications strategies for Procter & Gamble and Walmart. Butler is the CEO and founder of The Lip Bar and a groundbreaking entrepreneur dedicated to the disruption of beauty industry norms, and prioritizing vegan beauty products, and beauty industry diversity. The women will join Cheryl Moss, Rachel Roff, and Steven Skoler. Moss is the director of Friend Skoler & Co., an investment firm that recently made an investment to support the rapid growth of the company dedicated to leading brands in the smaller end of the middle market. Roff is the founder and CEO of Urban...

Shanique Yates

Nov 12, 2020