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Once 6LACK had the freedom and backing to push out his creative vision under Love Renaissance (LVRN), it catapulted his career in the music industry. Released in 2016, the R&B artist’s debut album, “Free 6lack,” went on to become certified platinum by the Recording Industry Association of America (RIAA). 6LACK’s Gold sophomore album, “East Atlanta Love Letter,” was a successful follow-up. What’s more, his album, “Since I Have a Lover,” is set to drop on March 24.
LVRN has a new vice president, general manager, and partner — and she’s a Black woman! Billboard reports that Amber Grimes has joined the label — which is home to Summer Walker, 6LACK, and others — in the dual role. As part of her duties, the veteran of Capitol Records will oversee day-to-day operations across all of the company’s operating divisions, develop new strategies and marketing initiatives across the label’s full roster of artists. “Amber has become one of the most well-respected executives in the industry through her early work with artists in Atlanta, major labels, and streaming,” said LVRN President Tunde Balogun in a press release statement. “In her amazing career, she has amassed a high level of management and creative marketing expertise all of which will be of huge value to us as we continue to expand our business around the world.” In addition to her work at Capitol Records, Grimes served in artist and label marketing at Spotify. She said it was important to join a...