With two decades in the game, Bow Wow still isn’t letting up on his hustle. In February, the rapper announced his partnership with KISS Colors & Care as its celebrity ambassador, as previously reported by AfroTech. Fast forward to a month later, he’s now the face of the Polaris Make Your Mark campaign, HipHopDX reports. View this post on Instagram A post shared by Slingshot® (@polarisslingshot) As he continues to work with brands, Bow Wow acknowledged in an interview with the outlet that his business ventures’ success is thanks to Jay-Z and Diddy blazing the path before him. “He’s definitely one of the [firsts],” he said in reference to Ice-T sharing in a past interview about Snoop Dogg being a pioneer of the rapper turned mogul pipeline. “I think what Ice-T probably means is this was the first gangster rapper; somebody who came up gang-banging and all of a sudden, everybody in America loves him. And we can credit him for that. But for, me JAY-Z and Puff as rappers in Hip Hop were...
Ice-T just linked up with Cheerios to promote health and wellness. Yahoo! Entertainment reports Ice-T will serve as a coach for its promotional campaign “Pour Your Heart Into It.” Announced Wednesday, a workout series is set to launch in hopes of encouraging more Americans to live healthier lives through body movement, and of course, a hard to resist bowl of Cheerios. “This stuff doesn’t have to be hard. It can be as simple as a bowl of Cheerios and a walk around the block,” Ice-T said, according to AllHipHop. “That’s why I wanted to join Buzz to share some different ways to start to get your heart pumping regularly, and help make diet and exercise a happy part of your day.” View this post on Instagram A post shared by Cheerios (@cheerios)