Showing 2 results for:

The Folklore

by Topic

All results

Meet One Of The Youngest Black Women To Raise Over $1M In A Pre-Seed Round For A Fashion & Lifestyle Company

As an entrepreneur with a new idea, before the investors and capital come, you become your own biggest hype man. When Amira Rasool first launched The Folklore Group — an e-commerce retailer for African fashion brands — in 2018, she full-heartedly believed in her platform with the mission of helping African designers gain more support from retailers and consumers around the world. Coming from the world of fashion and deeply familiarizing herself with African clothing after traveling to South Africa, Rasool recognized that she possessed the network, knowledge, and passion to solve the issue of the lack of direct-to-consumer platforms across the continent. Her realization turned to action once she envisioned just how wide the door of economic opportunities could be for African designers with her creating a platform to make it happen. “They don’t need another magazine article if they can’t link back to a website where customers can purchase [their brand.] I didn’t want to just be there...

Ngozi Nwanji

Apr 7, 2022

Taylor Swift Donates to Black In Fashion Council After Backlash From 'Folklore' Rip-Off Claims

Black designers just want credit for their work, so they’re making sure the industry holds those who rip them off accountable. In regards to her forthcoming album, singer Taylor Swift received major backlash this week from Black-owned brand The Folklore — a website for up and coming designers from Africa — and founder Amira Rasool who accused Swift of ripping off the brand’s logo for her album’s merchandise, Business Insider reports . InStyle reports that after a friend of hers pointed out the brand’s logo on Swift’s merchandise, Rasool feared her plans to highlight “The Folklore” logo — for her upcoming in-house line — would be ruined as consumers may assume she’s copying off of the singer’s line. “Initially I was so shocked,” she told InStyle . “I’d heard of so many different Black women in particular who had been ripped off by large corporations by celebrities. And I just couldn’t believe that it was happening to me.” Rasool took to social media to call more attention to her...

Njera Perkins

Jul 31, 2020