Jayda Cheaves has been on boss moves for years — even before stepping into the limelight.

Entrepreneur Jayda Cheaves is more than your average social media influencer or the woman who is famous for dating and having a baby with rapper Lil Baby. From launching her own hair business to being an ambassador for brands like Savage x Fenty and Fashion Nova, the mother of one is just one of a few influencers that flipped her social capital into a lucrative cash flow that made her a successful entrepreneur. Who Is Jayda Cheaves? According to an interview with ESSENCE, Jayda Cheaves — better known as “Jayda Wayda” online — detailed all the ways content creation and building her name as a brand has helped her in her upwards journey of entrepreneurship. “Everything you post is marketable,” she says revealing the key to growing a large following online. “You have have to watch what you post and certain things you have to post because it helps your engagement.” This formula for her social media etiquette is what helped garner over 288,000 followers on an Instagram page for her...