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Jasmine Shells

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Black Women Founders Raise $4.25M To Improve Employee Engagement Experience

Raising $4.25 million, co-founders Jasmine Shells and Denise Umubyeyi are two of 250 Black women to raise more than $1 million in venture capital. According to a press release shared with AfroTech, their software company Five to Nine closed a seed round led by Black Ops Ventures with participation from Slack Fund and Cleveland Avenue. To date, Five to Nine has raised $5.75 million with the help of recurrent investors such as Mike Gamson, Sterling Road, and Concrete Rose Capital. The funding will expand its product and engineering teams, strengthen its sales capabilities, and launch new customer solutions.

Jun 8, 2022

This CEO is Helping Companies Put Data Behind Employee Resource Groups

Companies are increasingly turning to employee resource groups (ERGs) to engage workers and boost morale. These groups cater to women, people of color, the LGBTQ+ community, veterans, and more. At face value, ERGs are a great way for workers of privilege to learn about how underrepresented communities maneuver throughout a company, but the issues of these groups often go unheard. Jasmine Shells, co-founder and CEO of Five to Nine , is helping companies utilize their ERGs to the best of their abilities through data and consulting. Five to Nine is a Chicago-based software company that helps organizations streamline event planning and workflow integration. The company focuses on attracting and retaining employees for its clients with software that provides companies with data analytics to track which events employees attend, how other online office tools are utilized, and more. Five to Nine currently works with clients that have as little as 60 employees and as many as 12,000. Although...

Nov 12, 2019