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C.J. Wallace Celebrates His Father Notorious B.I.G. On His 50th Birthday With New Partnership — 'My Father Is Bigger Than Life'

When the world thinks about the icon and legend that is the Notorious B.I.G. — they may call him a storyteller, trend-setter, and arguably one of the greatest rappers to ever grace the Earth. Then, there are two blessed individuals that get to call him “dad.” Not only does Christopher George Latore Wallace, Jr. bear his father’s name, but he has also been told how much he reflects a lot of what made the Brooklyn-native who he was. From charm to style and the ability to execute everything he puts his mind to, C.J. Wallace is the embodiment of the renowned lyrics his father once spit — “the sky is the limit.” As the visionary behind Frank White, a purpose-driven wellness and lifestyle company created in honor of his father, Wallace continues to be one step ahead of the game with a commitment to empowering and celebrating Black culture. “Having the ability to work closely with my grandma on the stage and building my own brand has been very insightful,” beamed Wallace during an...

Shanique Yates

May 20, 2022