Since its initiation on Feb. 14, 2005, YouTube has taken the world by storm, providing a platform for content creators across the globe. Over the years, the site has served as the blueprint for sharing videos across the Internet for its competitors. Today, the company works to continue to hold the title as the No. 1 place to watch videos, and of course, it’s no secret that the platform dishes out big bucks for its content creators. The platform first began to pay for the content produced in 2007, just a few years shy of its initial launch. Now, Fortune reports that over the past three years, YouTube has dished out $30 billion to its creators. “Our responsibility as a global platform has created this place that works,” said Neal Mohan, YouTube’s chief product officer, in an interview. And, the company plans to remain true to its original concept with no intention of letting up any time soon.