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10 Black Celebs Who Are Cashing Into The Cannabis Industry

Now that marijuana is finally becoming legalized in several states across the United States, the cannabis industry is booming at a rapid rate — and celebrities are getting in on the fun too. Over the last couple of months, we’ve seen a huge uptick in Black and brown entrepreneurs who have tried their hand at entering the weed marketplace in an effort to further diversify the industry. With this in mind, many Black celebrities are also cashing into the lucrative business and have even established initiatives to help other aspiring Black entrepreneurs finally capitalize off a system that has fought tooth and nail to criminalize them for what’s now considered very legal. Check out the celebrities who have successfully dived into the cannabis industry below: Jay-Z Hip Hop legend and esteemed businessman Jay-Z has always been a supporter of Black liberation and entrepreneurship. This is why he’s gotten so involved in the cannabis industry through the launch of his own brand, Monogram,...

Njera Perkins

Apr 20, 2021

Diddy, Soulja Boy and More Celeb-Backed Investments That Could Benefit During A Pandemic

While some businesses may be suffering from the coronavirus pandemic, others may be cashing out on business investments. As customers flood local grocery stores to buy essentials in preparation for the indefinite quarantine, those companies who provide must-have items might see an increase in sales. Check out this list of Black celeb backed businesses who could possibly see their investments prove to be lucrative. AQUAhydrate Sean “Diddy” Combs and Mark Wahlberg invested more than $20 million in the water company, AQUAhydrate, that specializes in alkaline water. The Los Angeles-based company has its water on shelves across the country and even offers an online shipment option for customers. With water being on the top of most Americans’ list of quarantine must-haves, AQUAhydrate could cash out big time. CORE Juicy J of Three 6 Mafia invested in CORE Hydration , a water brand centered around producing purified and electrolyte infused water. The company was acquired by Keurig Dr...

Devin Crudup

Mar 21, 2020

Here’s Why These Black Celebs are Learning to Code

Computer science often seems like a field open only to people who are fully dedicated to computing and mathematics. However, this could not be further from the truth. High-profile celebrities around the world have told their fans that they know how to code and that they also value learning to code . It’s not difficult to understand why these celebrities are interested in programming. After all, coding not only unlocks job opportunities—according to the non-profit Code.org , there are nearly 500,000 “[o]pen computing jobs” in the U.S. alone—but knowing how to code can help you solve problems more effectively. Here’s why these Black celebrities — that you may not have known were into coding — are learning the skill. Serena Williams Joe Scarnici/Getty Images for Apartment List Serena Williams is a professional tennis player who has won 23 major singles titles throughout her career—the most won by any woman or man. Williams holds more Grand Slam titles than any other active player in...

Career Karma

Feb 28, 2020

5 Startups Surprisingly Backed By Black Celebrities

News Flash! There is more to your favorite celebrity’s career than meets the eye. Whether they are making headlines with their latest album or starring in the next box office hit, celebs are making money moves behind the scenes and investing their money into startups that show promise. Here’s a list of startups that you may not have known were financially backed by Black celebs. Casper Rapper and investment guru, 50 Cent, invested in Casper — an e-commerce and retail sleep product company — during its early funding rounds, according to CNBC. The company filed to go public in January, according to CNN , and was reportedly once valued at more than $1 billion. Stance The socks company raised $86 million in 2015 with initial investments from Dwyane Wade and Will Smith. At this year’s NBA All-Star weekend, Wade took part in the Stance Spade Tournament along with other A-list celebs like Tiffany Haddish and Chris Paul. Thrive Market According to Forbes , the organic online grocery was...

Devin Crudup

Feb 21, 2020

Black Celebs Dominating the Booze Business Ranked By Bottle Price

Whether you’re inviting the crew over to turn up on a Friday night or have opted for a quiet night in, alcohol of some sort is most likely in the equation. As stars continue to scale their personal brands, booze has become the go-to entrepreneurial endeavor for many. U.S. alcohol sales rake in about $90 billion annually, and these celebs are getting in on the action. From wine lovers to fine cognac consumers, these celeb-backed alcohol brands are sure to make their way into your cabinets. Jay Z’s Armand de Brignac “Ace Of Spades” Champagne — $300   View this post on Instagram   One for the books. #THEBRUNCH #ArmandDeBrignac A post shared by Armand De Brignac Champagne (@armanddebrignac) on Jan 26, 2020 at 9:05am PST Jay-Z was named hip hop’s first billionaire by Forbes in 2019, and much of his net worth can be attributed to his Ace of Spades brand. The Takeout reports that Jay-Z makes nearly five times more from his champagne than music with the brand generating $310 million . He...

Devin Crudup

Feb 6, 2020