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Master P, Snoop Dogg Sue Walmart And Post Foods For Not Receiving A 'Fair Shot' On Store Shelves

Master P and Snoop Dogg believe Walmart And Post Foods are stifling the success of their cereal venture. In a press conference held on Feb. 6, it was revealed the rappers-turned-businessmen have filed a lawsuit as a result of their belief that the “industry giants” allegedly colluded to impact Broadus Foods’ Snoop Cereal’s visibility on store shelves, a press release mentions. Several alleged grievances were mentioned including a breach of the implied covenant of good faith dealing, breach of contract, fraud, negligent misrepresentation, collusion and conspiracy, and aiding and abetting an infringement, among others. During the conference, a video displayed interested customers looking to purchase Snoop Cereal in Walmart stores. While navigating the cereal aisle, one customer who visited a Walmart in Long Beach, CA, Snoop Dogg’s hometown, discovered the brand was allegedly missing from the store shelves. Other snippets displayed customers with a similar discovery. After further...

Feb 7, 2024

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