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 160over90 Invests In Michael B. Jordan's Culture-Powered Marketing Agency, ObsidianWorks

Michael B. Jordan makes moves behind the scenes too! As the co-founder of Obsidianworks, Jordan alongside the company’s founder Chad Easterling, lead a culture-powered marketing agency built with the goal of building a more inclusive era of brand storytelling. The pair works with a core team of senior leadership which includes CAA alum and nonprofit advisor René Spellman and creative marketing agency veteran Bobby Moore III. Together, they bring both unique perspectives and a resume stacked with the expertise of having helped establish the agency as a go-to resource for major global brands who seek to reach Gen-Z, millennial, and multicultural communities. Today (June 3), full-service cultural marketing agency 160over90 has announced a strategic investment in and partnership with Obsidianworks to continue the company’s work for more inclusive brand storytelling.   View this post on Instagram   A post shared by Michael B. Jordan (@michaelbjordan) “ We created Obsidianworks to offer...

Shanique Yates

Jun 3, 2021