Rap Snacks is full of flavor and innovation!

In a recent announcement, the company has disclosed a new partnership with InterApp Inc., the provider of the InterApp Augmented Reality (AR) platform, to both empower and entertain Hip-Hop fans and up-and-coming artists with AR experiences for the snack culture.

Thanks to InterApp — graphic designers, agencies, artists, authors, printers, and businesses of all sizes, can add interactive AR experiences to packaging, labels, apparel, art and custom print with the help of intuitive web-based software and step by step wizard functionality.

Courtesy of Rap Snacks

Although the brand is known for its distinctive packaging with some of the hottest faces in the industry, which include Cardi B, Lil Baby, Migos, The Notorious B.I.G. and more, they can now offer exclusive media content, games and rewards to Rap Snacks fans and supporters with the new partnership.

“Rap Snacks taps into the entrepreneurial spirit of Hip-Hop on every level, from the packaging featuring legends like Master P and E-40 to its Boss Up Initiative,” said InterApp Inc. CEO and co-founder, Will Brown, in a press release shared with AfroTech. “InterApp gives Rap Snacks fans a new way to enjoy exclusive content from their favorite artists but can also help the next generation of Hip-Hop entrepreneurs grow their brands and audiences from the ground up. Artists, authors, influencers, activists, fashion designers, and entrepreneurs from anywhere can create interactive Augmented Reality experiences for their supporters with InterApp.”

Creatives can utilize the InterApp app to promote their own brands with AR experiences for their printed promotional materials, apparel and merchandise.

By simply downloading the InterApp mobile app, available on the Apple App Store and Google Play, fans will be able to enjoy interactive AR experiences through the Rap Snacks products.

Want to learn more? Click here for more information about the new partnership.