The nation’s first and only 24/7 Black news channel continues to thrive!

According to PR Newswire, Black News Channel (BNC) has named media executive Vickie Burns as its new Senior Vice President of Content.

The annoucement was made by BNC President and CEO, Princell Hair.

“We are delighted to welcome Vickie Burns and her wide-ranging expertise to BNC,” said Hair in an official statement.  “Vickie has demonstrated effective leadership and strong journalistic instincts throughout her career and will be a tremendous asset as BNC continues to evolve beyond linear broadcasts and into multiplatform offerings that are accessible everywhere content is consumed.”

Burns brings on an extensive career which includes leadership positions at NBC, Tribune, and Scripps where she was responsible for overseeing newsrooms that serve communities in Chicago, Los Angeles, New York, and Washington, D.C.

Her journalistic experience includes field logistics, production, program development, studio operations, storytelling, talent development, and team building.

In the new appointment, Burns will be responsible for BNC’s editorial operations and will report directly to network CEO Princell Hair.

“I’m proud and excited to join BNC at a momentous time in history when America is paying more attention to diversity, equity, and inclusion. Those values are embedded into BNC’s cultural DNA and I see this as an opportunity to let underserved Black and Brown communities know that we see, hear and value your lives, your struggles, your triumphs, and your stories,” said Burns. “Princell Hair and BNC’s leaders have attracted an impressive team on both sides of the camera and I can’t wait to get started and contribute to this amazing and timely enterprise.”

She also brings knowledge of being at the forefront of digital integration, transforming traditional news programming into content offerings that engage viewers across the web, mobile apps, social media hubs, and OTT platforms.

BNC is currently available in more than 52 million U.S. homes.