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Facebook CEO Mark Zuckerberg Announces Plans To Pay Creators $1B Through 2022

Facebook is opening up its wallet to creators! CNBC reports that on Wednesday (July 14), the company’s CEO, Mark Zuckerberg announced that Facebook has plans to dish out $1 billion up through 2022 to users who create content for its Instagram and Facebook social networks. The social media platform wants to show that they’re still in the market when it comes to attracting influencers while up against its competition with other platforms like TikTok. “We want to build the best platforms for millions of creators to make a living, so we’re creating new programs to invest over $1 billion to reward creators for the great content they create on Facebook and Instagram through 2022,” Zuckerberg wrote in a post on Facebook. “Investing in creators isn’t new for us, but I’m excited to expand this work over time.” Between now and the end of the year, the company will roll out a new bonus program that will pay creators once they hit specific milestones. Included in the bonus programs is a Reels...

Jul 15, 2021