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Representation opens the door to a world of possibilities! Attorney turned founder Kya Johnson learned this firsthand by volunteering with elementary children during her spare time. While mentoring children, she would often expose them to positive images. Johnson soon realized helping children in this manner was not only a passion but an opportunity to do more for her community. Nearly two years after visualizing a children’s driven platform, she successfully launched RainbowMe Kids in 2014. The platform aims to increase representation and diversity in children’s media. “I wanted to create the company because I wanted to reach as many kids as possible and present content with positive images of main characters of color,” Johnson told AfroTech.