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CEO Donald Hawkins Founded First Boulevard To Change The Way Black Americans Bank

Neobank First Boulevard is not only for the culture, but it’s by the culture. Not to be confused with a traditional bank, First Boulevard is a fully inclusive financial services company that not only believes that banking should be inclusive, but has a plan in place to help Black America build generational wealth, control spending, and receive paychecks up to two days early. “Through representation, our goal is to show others that the solutions we need can be effectively developed within our own communities,” said First Boulevard Founder and CEO, Donald Hawkins in an exclusive interview with AfroTech. “Our company looks like the market we serve and as a result, we have an unfair advantage when it comes to building products that Black America needs. Our diversity is our intellectual property and our members are the driving force behind what we do.” As an institution dedicated to the betterment of the community, it was only right that the neobank’s beta launch took place during...

Shanique Yates

Jun 26, 2021