These athletes turned entrepreneurs are ready to drop new heat in the cannabis space. As AfroTech previously told you, NBA players Al Harrington and Allen Iverson joined forces to launch cannabis, product, and merchandise through Harrington’s Viola brand. The multi-year partnership must be doing well as the pair are broadening their reach to Detroit, MI. “I’m excited to continue the partnership with my brother Al and bring our newest strain to Detroit,” said Iverson, according to a press release. “Everything I do is for the fans, and this is no different.” Customers can experience Viola’s hybrid strain, IVERSON ’01 influenced by Durban, Gushers, and Runtz. The pre-rolled and packed cannabis offering will be released in limited amounts and available throughout dispensaries across Michigan. The year of the MVP. Iverson ‘01 🏆 March 25th https://t.co/MlUp9HQYKA pic.twitter.com/eWwgfcc376 — Viola (@Violabrands) March 15, 2022