Even if you’re not a salesperson, the day may come when you need to convince someone — anyone — that they should take a chance on you. This could be a job interview , when you’re jockeying for a promotion, decide to start your own business and are trying to make sales or secure clients, or if you need to lobby for funding . Whatever the goal, you need to give your target audience a persuasive reason why they should give you the job or promotion, shop with you over a competitor, or fund your business instead of another startup. To do this, you need to sell yourself. This can include creating a thorough presentation that outlines the benefits of someone aligning themselves with you. But you need a good elevator pitch to draw them in before you get to that step. What Is An Elevator Pitch? Once upon a time, people literally did chase after executives, corner them in an elevator, and essentially pitch themselves as a viable option. Whether this was to get a job or secure a business deal,...