The Dollars And Cents Behind OnlyFans' Decision To Ban Adult Entertainment
Photo Credit: Gabby Jones

The Dollars And Cents Behind OnlyFans' Decision To Ban Adult Entertainment

Thursday was sad day for fans, rappers, and content creators alike as OnlyFans announced its decision to ban explicit content from its platform. The ban, which will be effective October 1st, 2021, is part of its new policy, which it says it will continue to release details on in the coming weeks.

“In order to ensure the long-term sustainability of the platform, and to continue to host an inclusive community of creators and fans, we must evolve our content guidelines,” OnlyFans said in a statement.

Content creators on the site already started confirming that they’ll be using alternative platforms to advertise their adult entertainment content.

Yahoo reports that the platform came up with the decision to ban adult content because of “pressure from banking partners and payout providers.” And while the platform wasn’t strictly designed for the adult entertainment industry — it was a subscription-based artists’ platform, similar to Patreon, in its initial incarnation — it became Ground Zero for the new wave of explicit entertainment in the wake of the COVID-19 pandemic.

Naturally, when news about OnlyFans’ switch to SFW content was announced, it immediately became a Twitter trending topic. Black Twitter, especially, had a field day with the announcement. And what would Black Twitter be, really, without Plies weighing in on the matter?

Black Twitter didn’t disappoint with the humor, either. Check out some of our favorite comments from Black Twitter, who showed up and showed out on the social media hellscape known as Twitter.

On the mainstream side, even Edward Snowden chimed in on the OnlyFans news.

Not really what was on anyone’s mind, but okay, Edward.

Plies, Edward Snowden, and Black Twitter aside, we decided to take a look at the numbers, dollars and cents, for OnlyFans and this latest announcement. The company had its reasons for doing what it did…and those billions of reasons were financial in nature. Which, at the end of the day, is completely unsurprising.

How much is OnlyFans worth?

Two days ago, TechCrunch revealed that OnlyFans was looking for funding at a valuation of more than $1 billion. And this fact may be the key to OnlyFans’ decision to ban explicit content from the platform (traditional investors look at adult entertainment as a “vice,” and are wary to invest as a result).

Writing for TechCrunch, Amanda Silberling presciently predicted that the app may have to take an extra step to get the funding, and the valuation, it was truly looking for.

“To appeal to SFW creators, OnlyFans might have to shed its image (for those concerned with that), but perhaps more importantly, the platform would need to show that it is a particularly profitable space for creators. Its sales speak volumes, but that could have more to do with the booming creator economy and the nature of the content it hosts, rather than the platform itself,” she wrote.

How much does the average OnlyFans user make?

We’ve all read the headlines about sex workers who make more than $100,000 per year on the platform, and how the average OnlyFans participant makes more than 270 times the average worker.

But the reality is, according to a comprehensive study conducted by Influencer Marketing Hub, the average OnlyFans user makes $180/month, and most accounts take home less than $145/month. The top one percent of the accounts on OnlyFans make about 33 percent of all the money.

Will nudity still be allowed on the platform?

Interestingly enough, nudity will still be allowed on the OnlyFans platform — but there will be some limitations.

“Nudity will still be allowed, as long as it is consistent with our Acceptable Use Policy,” a spokesperson for the site told Variety.

The site’s current terms dictate that nudity is allowed, except for cases of public nudity recorded in a jurisdiction where public nudity is illegal.

It remains to be seen if the site’s current terms will change with the announcement.

How did Black Twitter react to the news?

Everyone from Bella Thorne to Rachel Dolezal got blamed for OnlyFans’ decision.

But there was some humor to be had, of course.

But at the end of the day, there was another, valid point brought up by Black Twitter, as well.

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