Fyyne is turning a new leaf.

The beauty platform created to improve the booking process for hairstylists has been acquired by Nigerian e-commerce platform Bumpa, otherwise known as the “Shopify for Africa,” according to a news release provided to AFROTECH.

Bumpa, created by Kelvin Umechukwu and Adetunji Opayele in 2021, has been finding success in Nigeria and has poised itself as a trusted platform for entrepreneurs with online businesses.

The platform allows users to establish their stores using a smartphone and empowers users through built-in features, allowing them to keep track of their inventory, payments, orders, and delivery while communicating with customers.

In the last year, Bumpa raised $4 million in a seed round led by Base10 Partners, the news release mentions. Participating investors included Plug & Play Ventures, SHL Capital, Jedar Capital, Magic Fund, DFS Lab, FirstCheck Africa Angel Program, E62 Ventures, Club14, and Fast Forward Ventures.

In light of their acquisition of Fyyne — launched by Jeffrey Fasegha alongside Al-Ameen Ogundiran and Olu Olubanjo —  Bumpa will be able to broaden their footprint as they look to expand globally.

To ensure there is a smooth transition, there is a new CEO set to succeed Fasegha, who will remain an advisor to support Bumpa’s growth.

“Super excited to have Bumpa as a partner,” Fasegha told AFROTECH. “When I met Kelvin, I was very impressed by what they had done to date and excited by his ambition and vision for the future.”

He continued, “We are very aligned on the impact we want to have and working with Bumpa supercharges that for us. This is a really exciting new chapter for Fyyne, we have a lot of changes coming up in the new year. I’m excited to be carrying on in my new role and continuing to build the very best solutions for independent beauty artists and customers alike.”