Naomi Osaka's New Barbie Doll Sells Out Within Hours Of Its Online Release
Photo Credit: Greg Wood

Naomi Osaka's New Barbie Doll Sells Out Within Hours Of Its Online Release

Naomi Osaka is a force to be reckoned with!

Not only is she that girl on the tennis courts, but the young mogul in the making has become an entrepreneur, social activist, an advocate for mental health, and more — using her platform to be the change that the world so desperately needs these days.

It’s only right that her latest endeavor includes her very own Barbie doll as a part of Mattel’s Barbie Role Model series. This is a collection of dolls that honors global role models from diverse backgrounds and fields who are breaking boundaries to inspire the next generation of girls, according to the company’s website.

In fact, this isn’t the first time that Osaka has partnered with Barbie. She served as one of the brand’s shero dolls back in 2019.

Once again, Osaka’s doll can hardly be kept on shelves. CNN reports that just hours after its release, the Barbie doll which sports a Nike tennis dress and white visor — an outfit that Osaka wore during the 2020 Australian Open — has sold out.

“Obviously Naomi’s athletic skill is unmatched, that’s a fact,” said Carlyle Nuera, the designer Barbie commissioned to create the doll in a press release. “But what I personally admire the most about Naomi Osaka is how she uses her platform, the spotlight on her and her voice, to raise awareness about social justice.”

The doll comes just about two months shy of the 23-year-old’s announcement to sit out of this year’s French Open and Wimbledon tournaments to prioritize her mental health.

Her hope is that this doll will inspire young girls to know that they have the power to do anything that they put their minds to.

“I hope every child is reminded that they can be and do anything,” said the tennis superstar in a tweet.

Osaka is set to return to the tennis court later this month in the Tokyo Olympics where the Japanese native will represent her home country.