Baron Davis’ jump shot isn’t the only thing that has allowed him to reach great heights!

Boardroom TV reports that the former NBA superstar has linked up with Dusty Baker’s Turn2Equity Partners for a media, technology, and investment collaboration. 

According to the outlet, the companies have revealed that “Baron Davis Enterprises is advising and collaborating with Turn2 Equity Partners on its new holding company, Playrs Holdings, that will fund content creation, share resources, and maximize operational efficiencies”

“From the jump, this partnership with Playrs was a no-brainer when we collectively realized we share similar platform visions and could form a super team stacked with superpowers ranging from executive leadership, M&A, to authentic roots in the culture, content creation, and more,” said Davis, Boardroom reports. “We’ve each been executing, and I’m excited, as is my team, to do so collectively and on an accelerated timeline as a result of the partnership.”

A Sports Takeover

Founded by former Houston Astros manager, Dusty Baker; former New York Mets, and Baltimore Orioles general manager, Jim Duquette; and more  — Turn2 is committed to the ambitions that media and technology bring from an investment perspective.

“BD’s ingenuity, leadership qualities, and competitive drive are the reasons he’s poised not only to win big, but to make that the case for those in his company,” said Turn2 executive and former MLB Advanced Media Executive Vice President Dinn Mann. “Just as much, how he’s wired, his track record and life experiences serve as a bold, informed runway to our futures.”

Baron Davis' Previous Work

With an accomplished portfolio including early investments in companies like Clubhouse, Overtime, and Triller, Davis is no stranger when it comes to the business world.

“Baron is a visionary and a compassionate difference-maker with whom we’re grateful to partner at precisely the right time,” said Playrs Co-founder Jarett Sims. “We share the goal of uplifting the culture and empowering creators and believe that, together, we can have a greater impact in amateur sports and amongst fans through the fusion of Web3 technology and media.”

He will work closely with the team to help enhance the joint venture’s access to a host of athletes, entertainers as well as Web3 and crypto technology.