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Remembering Nipsey Hussle: 5 Prolific Lessons to Motivate Every Entrepreneur

A year ago today (Mar. 31), Crenshaw-bred rapper Nipsey Hussle, born Ermias Asghedom, was gunned down in the parking lot of his Marathon Clothing retail store. The Los Angeles shopping plaza, owned by Hussle, was not only a symbol for the Grammy award-nominated emcee’s rise, but it was also an emblem of his love for his neighborhood and motivation toward increased economic growth in the Black community. By age 33, the prolific artist and businessman made historic and unprecedented strides toward success. In 2013, the All Money In record label founder launched the Proud 2 Pay campaign to promote his $100 mixtape, “Crenshaw.” In 2017, he collaborated with tech innovator Iddris Sandu to establish The Marathon Clothing flagship as an app-driven “smart store” to offer his fans exclusive content and products. By February 2018, Hussle co-founded Vector90 , a co-working space and STEM education incubator to promote intellectual discovery and diversity in tech. In addition, Nipsey Hussle...

Niki McGloster

Mar 31, 2020