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Twitter recently released a shocking statement revealing that they have been sharing private information of users with advertisers. In the statement posted on the Help Center of the company’s site, they admitted to matching customers to advertisers’ marketing lists using the email addresses and phone numbers they provided for security features like their Two-factor authentication process: “We recently discovered that when you provided an email address or phone number for safety or security purposes (for example, two-factor authentication) this data may have inadvertently been used for advertising purposes, specifically in our Tailored Audiences and Partner Audiences advertising system. “ According to Twitter, the Tailored Audiences feature allows advertisers to target ads to customers based on the advertiser’s own marketing lists (e.g., email addresses or phone numbers they have compiled). Partner Audiences then allows advertisers to use the Tailored Audiences feature to target ads...
Oct 10, 2019
Targeted ads have gotten aggressive to the point where some online users have complained about the amount of data ad agencies and other companies collect from browsers. Sen. Josh Hawley (R-MO) recently drafted a “Do Not Track” Act to combat data tracking and allow users to opt out of having their data tracked by online services. “Big tech companies collect incredible amounts of deeply personal, private data from people without giving them the option to meaningfully consent,” Hawley said to the Verge . “They have gotten incredibly rich by employing creepy surveillance tactics on their users, but too often the extent of this data extraction is only known after a tech company irresponsibly handles the data and leaks it all over the internet.” The act would fine tech companies $1,000 a day per person for knowingly collecting users’ information despite them opting out of having their data shared. Companies that unknowingly tracked user data would pay fines of $50 a day per person. U.S....
May 21, 2019