Back in February, Kanye West’s “Donda 2” had an atypical album rollout. As previously reported by AfroTech, the rapper announced that his eleventh studio album wouldn’t be available on streaming platforms. West’s Stem Player is the only way for people to download and listen to it.

Kanye West continues to show why he’s truly a genius. As someone who does it all, the rapper’s Stem Player — what he calls the “first Yeezy Tech product” — has brought in $2.2 million in sales in one day thanks to his latest album, reports HYPEBEAST. Per Kanye West, the move to release his music via his Stem Player platform rather than streaming services such as Apple Music, Spotify, or TIDAL caused him way more monetary gain. “To earn the $2.2 million we made on the first day on the stem player the album would have had to stream 500 million times,” Kanye West shared. “We did more revenue on Stem Player, without the album even being out than we would have done with the album being out on streaming.” Just months following the release of “Donda,” Kanye West revealed that he would release “Donda 2” exclusively via his Stem Player. And, according to the “Jesus Walks” emcee, this was because the percentage that artists receive on streaming platforms is significantly low. “Today artists...