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Serena Williams Commits Jewelry Line Proceeds to Black-Owned Small Businesses

Serena Williams has committed to assisting Black-owned businesses , NewsOne reports . In a joint effort with the Opportunity Fund, the Olympic athlete will donate 100 percent of proceeds from her jewelry line’s UNSTOPPABLE capsule collection to Opportunity Fund’s Small Business Relief Fund . “I am so excited about the @serenawilliamsjewelry UNSTOPPABLE capsule collection,” she announced on Instagram. “It represents serenity and unity, and is a reminder that your optimism and strength are unstoppable ❤️ Now through August 5th, we’re donating all net proceeds from the Unstoppable Collection to the Opportunity Fund’s Small Business Relief Fund to provide support directly to Black small-business owners.” View this post on Instagram A post shared by Serena Williams (@serenawilliams) The UNSTOPPABLE collection includes a sterling silver necklace and bracelet. Both feature a diamond and signature S logo for a polished, sophisticated look. “No matter how much good we do there is always so...

Niki McGloster

Jul 20, 2020