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Taye Diggs Joins Lucky Charms To Introduce Its Debut Book For Read Across America Day

Not only is Lucky Charms loved by kids, but it also ensues nostalgia for older generations that reminds them of their own childhood. As the staple cereal sparks the power of vivid imagination, the fun has now been penned into a children’s book and is being introduced by Taye Diggs. BET reports that the actor and author has partnered with Lucky Charms for its first book, “The Magic Inside.” Touching on the importance of self-acceptance, the book will take readers into the story of Lucky the Leprechaun and his journey of celebrating his differences “all the while discovering he has magical powers.” “Magic lives in all of us, and by sharing more of Lucky’s story and his journey of self-discovery, we want to inspire families to find their own special magic,” said Mindy Murray, senior brand experience manager at General Mills, according to BET. “We hope The Magic Inside encourages a love of reading by immersing parents and kids in a fun, adventurous story about Lucky and his family!” As...

Ngozi Nwanji

Feb 25, 2022