YouTube has nabbed some big-name entertainers for its latest original programming slate. This week, the video giant announced both new and returning projects at its 10th-annual personalized digital experience, Brandcast Delivered — an event that highlights the magic of YouTube for top advertisers, brands, partners, press and platform creators. As part of its steady strategy, YouTube Originals is building projects around the personalities and crafts of the platform’s top creators in an effort to attract a larger audience, as told by YouTube ‎chief business officer Robert Kyncl. “If you’re a creative person, you want to work with the place that has the greatest reach — that’s the ultimate satisfaction, greater than money,” Kyncl tells Variety in an interview. According to him, the creator economy is “here to stay — and it’s not just YouTube, the whole world has kind of validated it. It’s reshaping Hollywood and other industries around the world.” Among its new programming, YouTube...