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U.S. Consumers Spent More Money on Airbnb Than Hilton Last Year

Airbnb has been giving brands like Hilton and Marriott a run for their money for a few years, but new data shows the company is taking a big chunk out of the hotel industries’ market share. According to a report by Second Measure , U.S. customers spent more money on Airbnb than Hilton hotels and is gaining on Marriott. Last year, the company held 19 percent of hotel market share and the number is expected to climb as Airbnb nears its IPO. Photo: Second Measure Convenience has long been on Airbnb’s side. The $31 billion company prides itself on having locations for customers in nearly every corner of the world. In November, the company announced an update that lets groups split payments for trips. Subtle improvements have had huge impacts on Airbnb’s sales. According to the report, the company’s sales have tripled in the past three years. Airbnb’s retention numbers also shine a light on some of its success. In 2017, 40 percent of Airbnb customers returned within a year. Marriott and...

Arriana McLymore

Mar 28, 2019

500 Million Marriott Guests’ Information Exposed in Breach

On Friday, Marriott revealed that its Starwood reservation system was breached, leaving more than 500 million guests’ information vulnerable to hackers. The hospitality giant said guests’ personal information including payment information, name, address, phone number and date of birth have potentially been exposed. “We deeply regret this incident happened,” Marriott CEO Arne Sorenson said in a press release.  “We fell short of what our guests deserve and what we expect of ourselves.  We are doing everything we can to support our guests, and using lessons learned to be better moving forward.” Marriott learned of the cyber attack in September and discovered the breach impacted the Starwood reservation system earlier this month. Further investigation determined there was unauthorized access to the system since 2014. Marriott is allowing guests to enroll in WebWatcher–a monitoring software– free of charge for one year. Guests from the United States who activate WebWatcher will also be...

Arriana McLymore

Nov 30, 2018