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Lift As We Climb

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Flawless by Gabrielle Union Launches Funding Initiative to Support Black-Owned Businesses & Orgs

Award-winning actress and entrepreneur Gabrielle Union is using her beauty brand’s platform to show up for Black entrepreneurship and communities across the country during this time. Lift As We Climb — an initiative led by Flawless By Gabrielle Union — launched in partnership with celebrity hairstylist and Union’s business partner Larry Sims to support Black-owned businesses and organizations affected by the COVID-19 pandemic. “We fully intend to support black-owned entrepreneurs in meaningful ways that lead to growth while encouraging and recycling the Black dollar in our community,” Union said in a statement . “The success of the Flawless brand is important to me, but so is ensuring that we are actively contributing our reach and resources to help empower others.” Flawless by Gabrielle Union — a majority Black-owned business — will lend its support to the initiative by highlighting Black-owned brands across its social platforms and websites to increase visibility and...

Njera Perkins

Sep 25, 2020