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It's Bigger Than Me

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Queen Latifah Opens Up About Obesity For Campaign With Pharmaceutical Company Nova Nordisk

Queen Latifah is debunking the false stereotypes of obesity in her latest campaign with pharmaceutical company Nova Nordisk. AfroTech previously reported that Queen Latifah signed an audible deal to highlight activists in different sectors. Now, her latest venture hits closer to home as she tackles an issue that has loomed over her career for decades. Conceptualized with director Chris Robinson, “It’s Bigger Than Me” allows Latifah to share her experience of living with obesity through four impactful and creative video snippets. View this post on Instagram A post shared by It's Bigger Than Me (@itsbiggerthan) As a star in the industry, Latifah developed insecurities struggling to maintain a healthy weight in the limelight. The Hollywood actress first learned she was obese upon working with a trainer for a movie role earlier in her career. “I fell into the category of obesity, and it took a trainer to educate me about what it was when I was trying to lose weight for a project,”...

Samantha Dorisca

Oct 12, 2021