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Fuddruckers' Owner Nicholas Perkins To Sponsor HBCU Athlete Joshua Williams' School Expenses

The time is now for Historically Black College and University (HBCU) student-athletes to get their due shine. One of the latest HBCU athletes lined up for a name, image, and likeness (NIL) deal is Fayetteville State University’s ( FSU ) defensive back Joshua Williams. According to a press release, Fuddruckers’ newest owner Nicholas Perkins will now aid a portion of the FSU football star’s school expenses in exchange for Williams making appearances at a Church’s Chicken restaurant — owned by Perkins. In June, Perkins acquired the Fuddruckers franchise for an estimated $18.5 million, which made him the largest franchise owner and the first African American to have total ownership of a national burger business, Essence reported. “I gravitated to the food-service business to put myself into a position to help bright, highly motived HBCU students like Joshua Williams,” Perkins said in a press release. “Joshua brings a level of determination and perseverance to the table that just can’t...

Ngozi Nwanji

Sep 30, 2021