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USC's Caleb Williams Became Part Owner Of A Male Grooming Company, Said To Be The First Investment By A College Athlete In The NIL Era

While some athletes wait until further down the line to begin tapping into other avenues, this one is wasting no time. USC quarterback Caleb Williams is believed to be the first college athlete to invest in a company in the NIL era, Boardroom reports. According to the outlet, it’s “believed to be the first investment in an existing company by a college athlete in the NIL era.”

Oct 11, 2022