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Shaquille O’Neal's Big Chicken Fast-Food Chain Signs 20-Unit Development Deal

Shaquille O’Neal’s Big Chicken is expanding its presence to the state of Michigan.

Sep 29, 2023

Line Wraps Around The Building For The Opening Of Shaquille O'Neals First Big Chicken Houston Location

Business just keeps on booming for Shaquille O’Neal. One of the NBA legend’s numerous ventures is being the co-owner of Big Chicken. In April 2022, it was announced that the restaurant franchise was set to bring 50 new locations to Texas in cities including Houston, Dallas, San Antonio, and Austin, as previously reported by AfroTech.

Jun 26, 2023

Shaquille O'Neal Proves Everything's Bigger In Texas As He's Set To Open 50 Big Chicken Locations

Shaquille O’Neal is always raising the bar! As AfroTech previously reported, the basketball legend and serial entrepreneur became a co-owner of Big Chicken in 2018 before introducing the restaurant chain to Las Vegas and California. Now, it appears Shaq is still on the move! Houston Chronicle reports Big Chicken will be opening 50 locations throughout Houston, Dallas, San Antonio, and Austin. The first restaurants are expected to open at an undisclosed date later this year and it appears Houstonians and Austinites will have first dibs. “Big Chicken is exactly the kind of brand that succeeds in Texas: pioneering and bold, yet rooted in delicious tradition. Our restaurant industry’s rich diversity is our greatest strength, and we’re absolutely thrilled that Shaquille O’Neal and the Big Chicken team are joining us,” said Emily Williams Knight, president and CEO of the Texas Restaurant Association, according to the Houston Chronicle. “Welcome back home to Texas, Shaq.” Big Chicken’s...

Apr 8, 2022

Shaq’s Food Empire Grows Even Bigger As His Big Chicken Franchise Heads To A $1.5B Sports Arena

Shaq may have an estimated $400 million fortune, but he shows no signs of slowing down. Throughout the years we have seen Shaquille O’Neal tap into various business ventures and rack up an impressive financial portfolio with ownership of over 50 brands, AfroTech previously reported. No stranger to the food industry, though, the Hall of Famer even reportedly became co-owner of Big Chicken with a Las Vegas, NV location alongside his friend Matt Silverman and agent Perry Rogers three years ago. However, it was new territory for O’Neal as it was his first time building a franchise from the ground up. And it seems as though he is faring well, having already launched a second location just last year in Glendale, CA. Plus, CNBC reports that in 2021, Big Chicken started accepting applications for franchises with costs ranging from $450,000 to $1.4 million. In addition, there’s a $40,000 franchise fee, and the restaurant takes five percent of sales and two percent combined for national and...

Nov 16, 2021