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Spotify Acquires Black-Led Betty Labs As It Plans To Host More Live Audio Conversations

Spotify will soon host live audio conversations following its acquisition of Betty Labs, creators of the Locker Room app. Spotify shared the news in a press release, stating that this deal builds on its plans to create the “future formats of audio” and make its own original live audio content. Spotify will spend the next few months expanding the Locker Room app to offer more enhanced live audio experiences to attract more creators and fans. “Creators and fans have been asking for live formats on Spotify, and we’re excited that soon, we’ll make them available to hundreds of millions of listeners and millions of creators on our platform,” Spotify Chief Research and Development Officer Gustav Söderström said in a statement. “The world already turns to us for music, podcasts, and other unique audio experiences, and this new live audio experience is a powerful complement that will enhance and extend the on-demand experience we provide today.” Founded by Howard Akumiah in 2018, Betty Labs...

Michelai Graham

Apr 15, 2021

Jay-Z-Backed Audio Tech Company to Launch Wireless Earbuds That Rival Apple AirPods

Jay-Z’s no stranger to investing in tech. The business magnate is now backing French audio tech brand, Devialet, which recently launched wireless earbuds, Gemini. According to CNBC , the product is a direct rival to the Apple AirPods. At $299, Gemini carries a more premium price tag, but the features are worth it. The earbuds tout noise cancellation, patented technology that adjusts to movements from the wearer, eight hours of battery life, and wireless charging. “Two years ago, we were struggling to decide which product we would want to launch next,” Devialet CEO Franck Lebouchard said in an interview. “The reason why we made that decision on true wireless was really around offering a great sound experience to many people, not only audiophiles.” The audio engineering company is known for its speakers, which have caught the attention of not only Jay-Z but also LVMH’s billionaire CEO Bernard Arnault, who has also invested in Devialet, and the...

Niki McGloster

Oct 20, 2020